T-Mobile

Integrated Marketing Manager, Mobile Internet, Security, Platforms & Portals

T-Mobile$88K — $159K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree plus 3 years related experience or advanced degree with 1 year experience or equivalent combination of education and experience
  • 2-4 years experience crafting compelling product messaging
  • 1-2 years delivering simplified messaging from technical descriptions
  • 1-2 years managing omni-channel messaging for integrated campaigns
  • Strong understanding of digital marketing channels and performance measurement

Responsibilities

  • Drive consistent messaging frameworks across solutions messaging
  • Design and oversee development of product messaging for TfB portfolio
  • Collaborate with cross-functional teams to align messaging priorities
  • Work with analytics to track marketing performance and objectives
  • Leverage data to identify opportunities for product messaging
  • Undertake additional duties/projects as assigned

Benefits

  • Medical, dental, and vision insurance
  • 401(k) with employer match
  • Paid time off and up to 12 paid holidays
  • Tuition assistance and college coaching
  • Mobile service and home internet discounts
  • Voluntary life and disability insurance
  • Childcare subsidy and family building benefits
Full Job Description
** This is not a remote position. T-Mobile is a hybrid work environment requiring work in the office three (3) days per week. The successful candidate will be located in either Seattle, Washington; Frisco, Texas; Overland Park, Kansas;, New York, New York or Herndon, Virginia areas.**

Job Overview
As an Integrated Marketing Manager for Mobile Internet, Security, Platforms and Portals, you will support the development and execution of core product narratives for T-Mobile for Business' catalog of products. The role involves collaborating with product, communications, brand, and creative teams to contribute to product messaging development across integrated channels. Success is measured by the effectiveness of messaging in driving brand awareness, customer engagement, and campaign performance. The work impacts organizational goals by strengthening brand presence and improving the customer experience throughout their lifecycle. This role is ideal for a marketing professional building expertise in omni-channel execution and product-focused storytelling.

Job Responsibilities:
  • Drive consistent messaging frameworks and operational procedures across the solutions messaging function
  • Design and oversee development of solutions messaging for TfB product portfolio
  • Collaborate with leadership across cross-functional teams to align messaging priorities and ensure timely execution
  • Work with analytics and marketing operations to track and measure strategic objectives and evaluate marketing performance
  • Leverage data, analytics, and segmentation to identify opportunities and translate insights into product messaging
  • Also responsible for other duties/projects as assigned by business management as needed


Education and Work Experience:

Required:
  • Bachelor's Degree plus 3 years of related work experience
    OR advanced degree with 1 year of related work experience
    OR combination of education and experience deemed equivalent


Preferred:
  • 2-4 years Experience in creating compelling messaging that clearly reflects the value of products and solutions, translating technical descriptions into digestible, audience-friendly content
  • 1-2 years Delivering product/solutions messaging that transform highly technical product descriptions into digestible, easy to understand messaging
  • 1-2 years Delivering omni/multi-channel messaging for integrated campaigns at scale, with exposure to product or solutions marketing contexts


Preferred Knowledge, Skills and Abilities:
  • Integrated & Digital Marketing - Strong understanding of digital and integrated marketing channels, including sales enablement, web, paid media, social, and content performance measurement
  • Problem solving - Strong problem-solving skills with the ability to turn findings into executable plans.
  • Strategy - Strategically minded, contributes to the development of a coherent overarching strategic vision for the company.
  • Executive Level Presentations - Extensive experience interacting with and presenting work to Sr leadership. Demonstrate executive maturity and leadership skills and be able to clearly lead / guide creative across integrated teams and external partners.
  • Working in Ambiguity - Demonstrate ability to work within ambiguity and be able to determine next steps without specific directions.
  • Decision Making - Exhibits strong decision-making process and skills and be able to support opinions and decisions in clear and articulate manner.
  • Leadership - Proven ability to lead cross-functional initiatives and influence without direct authority to drive high-impact outcomes
  • Social Influence - Ability to grow and cultivate strong cross functional partnership and influence peers; specifically with brand, marketing, sales, product management and web strategy leadership to ensure detailed execution and to create one look and feel for TfB products and services.


#LI-Corporate

  • At least 18 years of age
  • Legally authorized to work in the United States

Travel:
Travel Required (Yes/No):

DOT Regulated:
DOT Regulated Position (Yes/No): No
Safety Sensitive Position (Yes/No): No

Base Pay Range: $88,200 - $159,200

Corporate Bonus Target: 15%

The pay range above is the general base pay range for a successful candidate in the role. The successful candidate's actual pay will be based on various factors, such as work location, qualifications, and experience, so the actual starting pay will vary within this range.

At T-Mobile, employees in regular, non-temporary roles are eligible for an annual bonus or periodic sales incentive or bonus, based on their role. Most Corporate employees are eligible for a year-end bonus based on company and/or individual performance and which is set at a percentage of the employee's eligible earnings in the prior year. Certain positions in Customer Care are eligible for monthly bonuses based on individual and/or team performance. To find the pay range for this role based on hiring location, https://paylookup.t-mobile.com/paylookup?reqID=REQ358800¶dox=1

At T-Mobile, our benefits exemplify the spirit of One Team, Together! A big part of how we care for one another is working to ensure our benefits evolve to meet the needs of our team members. Full and part-time employees have access to the same benefits when eligible. We cover all of the bases, offering medical, dental and vision insurance, a flexible spending account, 401(k), employee stock grants, employee stock purchase plan, paid time off and up to 12 paid holidays - which total about 4 weeks for new full-time employees and about 2.5 weeks for new part-time employees annually - paid parental and family leave, family building benefits, back-up care, enhanced family support, childcare subsidy, tuition assistance, college coaching, short- and long-term disability, voluntary AD&D coverage, voluntary accident coverage, voluntary life insurance, voluntary disability insurance, and voluntary long-term care insurance. We don't stop there - eligible employees can also receive mobile service & home internet discounts, pet insurance, and access to commuter and transit programs! To learn about T-Mobile's amazing benefits, check out www.t-mobilebenefits.com.

Never stop growing!
As part of the T-Mobile team, you know the Un-carrier doesn't have a corporate ladder-it's more like a jungle gym of possibilities! We love helping our employees grow in their careers, because it's that shared drive to aim high that drives our business and our culture forward. By applying for this career opportunity, you're living our values while investing in your career growth-and we applaud it. You're unstoppable!

About T-Mobile

T-Mobile US, Inc. is a wireless company. As of December 31, 2016, the Company provided wireless communications services, including voice, messaging and data, to over 71 million customers in the postpaid, prepaid and wholesale markets. It provides services, devices and accessories across its brands, T-Mobile and MetroPCS. It provides wireless communication services through a range of service plan options. The Company offers a device trade-in program, Just Upgrade My Phone (JUMP!), which provides customers a specified-price trade-in credit and upgrade eligibility after approximately six months of service; Equipment Installment Plan (EIP), which is designed to provide financing to customers for the purchase of devices, and installment agreements for accessories; T-Mobile Tuesdays, which offers customers free stuff and access to various offers from brands; and T-Mobile ONE and Simple Choice plans.
Learn more about T-Mobile
Size
75,000 employees
Market Cap
$174.7 billion
Industry
Net Income
$3 billion
Founded
2002
5 Year Trend
+16.4%
Revenue
$68.3 billion
NASDAQ

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