Growth Activation and Operations Specialist

Government Employees Health Association, Inc.

$86K — $122K *
US-AnywhereRemote in United States
Healthcare
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor’s degree in business, marketing, communications, health care administration, or related field preferred; relevant work experience may substitute for degree.
  • 2-5 years of experience in sales support, marketing, event coordination, partnership support, or sponsorship activation.
  • Experience managing events, campaigns, and vendor requests.
  • Basic understanding of sales, marketing, partnerships, and member engagement activities.
  • Strong organizational skills and attention to detail.
  • Ability to handle multiple tasks and deadlines efficiently.
  • Proficient in Microsoft Office applications; familiarity with SharePoint or Teams is a plus.

Responsibilities

  • Coordinate field activations, partnership activities, and sales support from planning through execution.
  • Manage partner communication, creative delivery, and marketing material needs on a day-to-day basis.
  • Plan logistics for events, including staffing coordination and addressing issues as they arise.
  • Work with vendors to arrange promotional items and branded materials for activations.
  • Monitor timelines for partner commitments and ensure accurate delivery of marketing materials.
  • Act as the primary contact for internal teams and partners, facilitating smooth communication and issue escalation.
  • Identify and implement improvements to activations based on recent experiences.

Benefits

  • Health, vision, and dental benefits effective from day one.
  • 401(k) with company match up to 4% and an additional 6% annual contribution.
  • Robust employee well-being program.
  • Paid time off and Personal Community Enrichment Time.
  • Tuition Assistance Program.
  • Basic Life and AD&D coverage provided by the company.
  • Short-term and long-term disability coverage offered.
Full Job Description
The Growth Activation and Operations Specialist helps support G.E.H.A’s sales, marketing, partnership, and field activation efforts. This role works with internal teams, vendors, and partners to help coordinate events, deliver partner commitments, organize materials, and support activities that build awareness, engagement, and membership growth.

SKILLS

Responsibilities

  • Own coordination for assigned field activations, partnership activities, sponsorship programs, sales support efforts, and other market-facing initiatives from planning through completion.
  • Manage day-to-day execution for selected partners and sponsorships, including partner communication, creative delivery, marketing materials, activation needs, deadlines, and follow-up items.
  • Plan and support events, conferences, fairs, sales meetings, virtual events, hospitality activities, and partner activations, including logistics, materials, staffing coordination, and issue resolution.
  • Work directly with vendors and fulfillment partners to coordinate promotional items, branded materials, signage, giveaways, shipments, and other activation needs.
  • Monitor partner commitments, sponsorship assets, event needs, and marketing deliverables to ensure work is completed accurately and on time.
  • Serve as a primary day-to-day contact for assigned internal teams, vendors, and external partners, escalating issues when needed and helping remove barriers to execution.
  • Support growth opportunities by helping teams prepare for partner meetings, sales activities, events, and follow-up actions that may increase awareness, engagement, or membership growth.
  • Identify practical ways to improve activations, partner experiences, materials, logistics, and internal coordination based on lessons learned from recent work.
  • Prepare clear updates, notes, recaps, and recommendations to help the team understand progress, decisions, open needs, and next steps.
  • Represent G.E.H.A professionally with partners, vendors, and internal stakeholders while helping create a positive, responsive, and team-oriented work environment.
  • Participate in the sales planning, sales strategies, territorial coverage, and budgeting processes.
  • Work on special projects and task forces as assigned.
  • Develop messaging and work with Marketing on the Account Manager toolbox.
  • Create and update training materials and policies as needed.
  • Manage aspects of the regional and national Field Sales events and activities within budgetary guidelines.
  • Manage day-to-day relationships with select external partners including regular alignment discussions, utilization tracking and operational oversight and support of relationship.
  • Perform other duties as assigned.

Requirements

  • Bachelor’s degree in business, marketing, communications, health care administration, sport management, or related field preferred; relevant work experience may be considered in place of a degree.
  • Two to five years of experience in sales support, marketing, event coordination, partnership support, sponsorship activation, operations support, or related work.
  • Experience helping coordinate events, campaigns, partner activities, vendor requests, marketing materials, or sales support activities.
  • Basic understanding of sales, marketing, partnerships, events, sponsorships, or member engagement activities.
  • Strong organization, follow-up, communication, teamwork, and attention-to-detail skills.
  • Ability to manage multiple tasks and deadlines while working with internal teams, vendors, and external partners.
  • Comfortable preparing simple updates, meeting notes, communication drafts, presentation materials, and basic summaries.
  • Proficient with Microsoft Office applications, including Word, Excel, PowerPoint, and Outlook; familiarity with SharePoint, Teams, or similar platforms preferred.

Preferred

  • Experience in health care, insurance, federal employee benefits, sports partnerships, community partnerships, brand sponsorships, sales partnerships, or member engagement.
  • Experience using Salesforce, Salesforce Marketing Cloud, Workfront, SharePoint, Microsoft Project, or similar platforms.

    Work-at-home requirements

    • Must have the ability to provide a non-cellular High Speed Internet Service such as Fiber, DSL, or cable Modems for a home office.

    • A minimum standard speed for optimal performance of 30x5 (30mpbs download x 5mpbs upload) is required.

    • Latency (ping) response time lower than 80 ms

    • Hotspots, satellite and wireless internet service is NOT allowed for this role.

    • A dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information

    How we value you

    • Competitive pay/salary ranges

    • Incentive plan

    • Health/Vision/Dental benefits effective day one

    • 401(k) retirement plan:  company match – dollar for dollar up to 4% employee contribution (pretax or Roth options) plus a 6% annual company contribution   

    • Robust employee well-being program

    • Paid Time Off

    • Personal Community Enrichment Time

    • Company-provided Basic Life and AD&D

    • Company-provided Short-Term & Long-Term Disability

    • Tuition Assistance Program

    While this is a remote opportunity, at this time G.E.H.A does not hire employees from U.S. territories or the following states: Alaska, Hawaii, California, Washington, Oregon, Colorado, Wyoming, Montana, New York, Connecticut, Vermont, Pennsylvania, Maine.

    Please note that the salary information is a general guideline only.  G.E.H.A considers factors such as (but not limited to) scope and responsibilities of the position, candidate’s work experience, education/training, key skills, internal peer equity, as well as, market and business considerations when extending an offer.

    The target hiring range for this position is $86,735 - $109,725 USD. At G.E.H.A, the current maximum salary for this role is $122,265 USD. While initial compensation may vary based on experience and qualifications, there is a path to work toward this top rate through performance and continued growth within the organization.

    G.E.H.A is headquartered in Lee's Summit, Missouri, in the Kansas City area. We recognize the importance of balance and flexibility and offer hybrid and work-from-home options for many of our roles. 

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