General Motors

GM Fleet Sales Operations Manager

General Motors • $100K — $130K *
Warren, MI 48089Hybrid
Transportation
5 - 7 years of experience
Today
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Job Overview by Ladders

Qualifications

  • Bachelor's degree in Business, Marketing, or a related field.
  • Minimum 7 years of progressive experience in sales operations or related functions.
  • Demonstrated leadership experience in cross-functional initiatives.
  • Strong understanding of incentive processes in retail and fleet systems.
  • Proven ability to work with senior leadership and develop data-driven business plans.

Responsibilities

  • Lead national sales operations and incentive strategy for GM Fleet.
  • Mentor and develop field and operations partners through training and best practices.
  • Develop tools and resources to support sales efforts for Account Executives and dealers.
  • Oversee monthly field communication to ensure effective business operations.
  • Identify market opportunities and develop growth strategies including incentives and go-to-market tactics.
  • Perform competitive analysis to support business reviews and strategic development.
  • Manage GM Fleet Policy & Procedure manual to ensure consistency and compliance.

Benefits

  • Hybrid work model requiring in-office presence at least three days a week.
  • Opportunity to work with senior leadership and influence business strategy.
  • Collaboration with cross-functional teams including sales, finance, and marketing.
  • Access to professional development and mentoring in a large, established company.
  • Engagement in strategic decision-making processes through data analysis and reporting.
Full Job Description
Job Description

This position, as a Sales Operations Manager for GM Fleet, serves as the incentive manager and plays a key role in developing solutions that help drive fleet vehicle sales, support go-to-market execution, and successfully launch programs to the field team through monthly go-to-market calls, while working cross-functionally with sales, finance, marketing, forecasting, distribution, and field leadership to ensure initiatives are executed properly, within budget, and in a way that supports profitable growth. The role is also responsible for interpreting and applying GM Fleet policies and procedures while working closely with internal GM partners, including GM Legal, GM Audit staff, the sales reporting team, and dealers. In addition, this role must be able to respond quickly to emerging issues and senior leadership requests by pulling, analyzing, and interpreting sales and inventory data to develop timely business solutions and recommendations.

This is a Detroit-based role with the ability to work in office a minimum of three days per week (Tuesday, Wednesday and Thursday) in alignment with GM requirements.

What You'll Do:
  • Lead commercial sales operations & incentive strategy nationally for GM Fleet.
  • Mentor, train, coach, and develop field and operations partners through clear communications, training forums, operating reviews, and best-practice sharing that improve execution across the commercial business.
  • Develop tools and resources that aide our Account Executives and Business Elite dealers in their sales efforts.
  • Oversee field communication processes with Central Office and the field on a monthly basis providing the field with the information necessary to run their business.
  • Identify market opportunities and develop strategies and plans that grow the business, including incentive recommendations, go-to-market tactics, launch support, and actions to improve inventory movement and dealer engagement.
  • Perform competitive incentive, sales, inventory, and financial analysis to support monthly business reviews, annual planning, executive decision-making, and profitable fleet strategy development.
  • Work with finance and internal teams to coordinate execution of incentive tactics and strategies, including system authoring, communication, and support for monthly and ad hoc go-to-market actions.
  • Develop and distribute executive reporting summaries, field communications, and business intelligence tools that help leadership and field teams monitor performance and act quickly on opportunities.
  • Manage the GM Fleet Policy & Procedure manual working closely with internal teams to ensure consistency and implementation of GM policies.
  • Serve as the Export Compliance officer for VSSM within GM - frequently advising field and internal teams on export compliance questions.
  • Oversee International Fleet Sales (IFS) contract and Export process to ensure vehicles are exported according to GM approved policies.
  • Serve as the subject matter expert to retail teams on the commercial business and work with regional zone teams to grow small fleet sales across GM stores.


Your Skills & Abilities (Required Qualifications)
  • Bachelor's degree in Business, Marketing, or a related field.
  • Minimum 7 years of progressive experience across sales operations, incentive planning, field sales, marketing, dealer operations, or related commercial functions.
  • Demonstrated management and/or leadership experience, including leading cross-functional initiatives and driving business performance through strategy, analytics, and execution.
  • Strong understanding of the incentive process and how retail and fleet systems work.
  • Demonstrated ability to work directly with senior leadership and rapidly develop business plans from data pulled and analyzed to support decision-making.


What Can Give You a Competitive Advantage (Preferred Qualifications)
  • Field experience preferred.
  • Fleet, commercial, or incentive planning experience preferred.
  • Master of Business Administration preferred.
  • Strong analytical, data manipulation, project management, and planning skills.
  • Ability to build strong relationships and influence business partners across sales, finance, marketing, and field organizations.
  • Outstanding oral and written communication skills, including the ability to tailor messages to leadership and field audiences.
  • Ability to balance conflicting priorities, work independently, and remain effective in a fast-paced and evolving environment.
  • Demonstrated leadership, collaboration, and problem-solving capability.
  • Working knowledge of dealer operations, including sales, service, and parts, along with strong commercial business acumen.
  • Strong computer and business systems capability, including Microsoft Excel, PowerPoint, Global Connect, EZQuery, and RL Polk databases.
  • Experience working with and interpreting data and sales trends to identify issues, uncover opportunities, and quickly translate insights into action plans.
  • Ability to take direction directly from senior leadership and quickly develop plans based on data that must be pulled, analyzed, and acted upon.


NO RELOCATION

#LI-LK1
GM does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need GM immigration sponsorship now or in the future. This includes direct company sponsorship, entry of GM as the immigration employer of record on a government form, and any work authorization requiring a written submission or other immigration support from the company (e.g., H1-B, OPT, STEM OPT, CPT, TN, J-1, etc).This role is categorized as hybrid. This means the selected candidate is expected to report to a specific location at least 3 times a week {or other frequency dictated by their manager}.This job is not eligible for relocation benefits. Any relocation costs would be the responsibility of the selected candidate.This position requires the ability to legally operate a motor vehicle on a regular basis and successfully complete a Motor Vehicle Report review.

About General Motors

General Motors Company engages in the manufacture and sale of cars and trucks in the United States, China, Brazil, Germany, the United Kingdom, Canada, and Italy. It offers sedans, crossovers, sport utility vehicles, pick-up trucks, coupes, sports/convertibles and hybrid vehicles, hatchbacks/wagons, and vans, as well as mini cars in India. The company also provides parts and accessories, such as iPod and MP3 compatibility, mobility accessories, performance parts, AC parts and services, and merchandise. In addition, it offers vehicle safety, security, and information services. The company provides used vehicles. It offers its products through dealers and distributors. General Motors Company was formerly known as NGMCO, Inc. and changed its name to General Motors Company in July 2009. The company was incorporated in 2009 and is based in Detroit, Michigan. It operates manufacturing facilities in India, the United States, and Canada. General Motors Company operates as a subsidiary of the United States Department of The Treasury. General Motors led global vehicle sales for 77 consecutive years from 1931 through 2007, longer than any other automaker, and is currently among the world's largest automakers by vehicle unit sales. General Motors acts in most countries outside the USA via wholly-owned subsidiaries but operates in China through 10 joint ventures. GM's OnStar subsidiary provides vehicle safety, security, and information services. In 2009, General Motors shed several brands, closing Saturn, Pontiac, and Hummer, and emerged from a government-backed Chapter 11 reorganization. In 2010, GM made an initial public offering IPOs to date and returned to profitability later that year.

General Motors Careers

Join the dynamic team at General Motors, a global leader in automotive innovation and technology. At General Motors, we offer unparalleled job opportunities that propel your career forward while contributing to a legacy of engineering excellence.

Work You’ll Do

Embark on a career with General Motors to drive the future of mobility. Our team is dedicated to redefining the automotive landscape through innovation and leadership in electric vehicles and sustainable solutions. By joining us, you will be part of a culture that values diversity, teamwork, and continuous professional growth.

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Join Our Global Team

As part of our global workforce, you will collaborate with talented individuals who are passionate about shaping the future of transportation. General Motors offers a variety of career paths in engineering, design, IT, marketing, and more. With over 155,000 employees worldwide, our network provides expansive opportunities for networking and professional development.

Internship Programs and Employment Benefits

Start your career journey with a General Motors internship, where you can apply your academic knowledge to real-world projects. Our internships provide a robust foundation in the automotive industry, with mentorship from experienced leaders. Full-time employees enjoy a wealth of benefits, including comprehensive health care, retirement plans, and performance bonuses, ensuring that your hard work is rewarded.

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Whether you’re a seasoned professional or a recent graduate, General Motors offers positions that leverage your unique skills. Our hiring process is designed to identify and nurture talent, focusing on aligning your capabilities with the right opportunities for growth within the company.

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Learn more about General Motors
Size
157,000 employees
Market Cap
$46.9 billion
Industry
Manufacturing & Automotive
Net Income
$6.4 billion
Founded
1908
5 Year Trend
-3.2%
Revenue
$122.4 billion
NASDAQ
GM
* Ladders Estimates

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