Abbott

Global Product Manager, Downstream IVL

Abbott$114K — $228K *
Healthcare
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree in Marketing, Business, Engineering, Life Sciences, or related field
  • Minimum 5 years of experience in product management or downstream marketing
  • Demonstrated success with marketing programs and product launches
  • Strong public speaking and field engagement skills
  • Ability to work on complex cross-functional projects

Responsibilities

  • Develop and execute global marketing strategies for Abbott's IVL portfolio
  • Lead end-to-end product commercialization planning and execution
  • Engage with customers and stakeholders to gather insights
  • Drive development of marketing and sales enablement materials
  • Monitor product launch performance and recommend optimizations

Benefits

  • Comprehensive health and wellness benefits
  • Security and support for families
  • Opportunities for professional growth and development
  • Collaborative work environment focused on innovation
Full Job Description
JOB DESCRIPTION:

The Opportunity

We are seeking a Global Product Manager, Downstream IVL to join the Global Strategic Marketing team within our Vascular business, based onsite in Santa Clara, CA.

This is a fully onsite role.

Our Vascular business develops innovative, minimally invasive, and cost-effective products for the treatment of coronary and peripheral vascular disease.

As a global leader and trusted partner in cardiovascular medical technologies, Abbott's Vascular business is dedicated to advancing care for people impacted by cardiovascular disease. We develop and deliver life-changing, minimally invasive technologies that empower clinicians to navigate complex cases with greater insight, intuition, and innovation.

As the Global Product Manager, Downstream IVL, you will be responsible for developing and executing global marketing strategies, leading product commercialization initiatives, and driving customer engagement activities that accelerate adoption and portfolio growth. Working cross-functionally across global and regional teams, you will champion commercialization efforts, develop impactful marketing programs and assets, and leverage customer insights to shape strategies that deliver meaningful business results and improve patient care worldwide.

What You'll Work On

1. Develop & Execute Global Strategies, Programs & Campaigns
  • Develop and execute global marketing strategies that drive awareness, adoption, and commercial growth for Abbott's IVL portfolio
  • Define product positioning, messaging, value propositions, and customer segmentation strategies to maximize market penetration and business impact
  • Lead integrated marketing programs and campaigns across digital, field, educational, and promotional channels while partnering with regional teams to address local market needs
  • Leverage customer, market, and competitive insights to inform strategic decision-making and optimize marketing effectiveness


2. Champion Product Commercialization & Cross-Functional Execution
  • Lead end-to-end commercialization planning and execution for new product introductions, portfolio expansions, and strategic growth initiatives across U.S. and international markets
  • Serve as the marketing expertise across Sales, Clinical, Medical Affairs, Regulatory, Quality, Operations, Supply Chain, Manufacturing, Finance, and regional teams to drive alignment and execution excellence
  • Develop and manage integrated commercialization plans, ensuring accountability for key milestones, operational readiness, demand forecasting, and launch success
  • Monitor launch performance, identify opportunities for optimization, and recommend actions to accelerate adoption and business growth


3. Drive Customer Insights & Development of Commercial Assets
  • Engage with customers, key opinion leaders, physician consultants, and field teams to gather insights and identify opportunities to improve customer experience and product adoption
  • Translate customer insights into actionable strategies that shape product positioning, commercialization plans, marketing campaigns, and portfolio priorities
  • Lead the development and deployment of customer-facing and internal assets, including sales enablement tools, training materials, digital content, promotional collateral, and launch communications
  • Partner with sales, training, and external agencies to deliver compelling, customer-centric content and programs that support physician education, field readiness, and commercial success


EDUCATION AND EXPERIENCE YOU'LL BRING
  • Bachelors Degree in Marketing, Business, Engineering, Life Sciences, or related field required
  • Or an equivalent combination of education and work experience
  • Minimum 5 years of experience in product management, downstream marketing, strategic marketing, sales, or related healthcare/medical device roles.


Preferred Qualifications
  • MBA preferred.
  • Demonstrated success developing and executing marketing programs, commercialization initiatives, and product launches in U.S. and/or international markets.
  • Experience in cardiovascular medical devices, intravascular imaging, or calcium modification therapies
  • Experience supporting global product launches and commercialization efforts
  • Knowledge of coronary intervention procedures and customer workflows
  • Demonstrated ability to influence without authority and drive alignment across diverse stakeholder groups
  • Experience working with international teams and navigating regional market, regulatory, and reimbursement considerations
  • Strong public speaking and field engagement experience
  • Experience leading complex cross-functional projects within a matrixed organization.
  • Strong strategic thinking, analytical, and project management skills.
  • Excellent written, verbal, and presentation communication skills.
  • Experience developing product positioning, messaging, value propositions, and customer-facing marketing content.
  • Advanced proficiency in Microsoft PowerPoint and Excel.
  • Highly organized, proactive, and results-oriented with the ability to manage multiple priorities and deadlines.
  • Ability to travel up to 25%, including international travel.


Apply Now

Learn more about our health and wellness benefits, which provide the security to help you and your family live full lives: www.abbottbenefits.com

The base pay for this position is
$114,000.00 - $228,000.00
In specific locations, the pay range may vary from the range posted.

JOB FAMILY:
Product Management

DIVISION:
AVD Vascular

LOCATION:
United States > Santa Clara : Building B - SC

ADDITIONAL LOCATIONS:

WORK SHIFT:
Standard

TRAVEL:
Yes, 25 % of the Time

MEDICAL SURVEILLANCE:
Not Applicable

SIGNIFICANT WORK ACTIVITIES:
Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day), Keyboard use (greater or equal to 50% of the workday)

About Abbott

Abbott Careers

Joining Abbott means becoming part of a globally diverse team dedicated to making a lasting impact on human health. As a leader in healthcare innovation, Abbott provides a dynamic workplace where careers flourish through growth, leadership, and diversity training.

Opportunities at Abbott

Explore a world of opportunities with our team. Whether you're seeking job opportunities in engineering, marketing, research, or healthcare, Abbott offers a variety of positions that allow professionals to grow their careers. Our commitment to diversity and innovation is evident in every aspect of our work, fostering an inclusive culture that values each team member's contribution.

Work You'll Do

At Abbott, every role contributes to our mission of helping people live fuller lives through better health. From groundbreaking research in medical devices to advancements in pharmaceuticals, our team is at the forefront of healthcare innovation. By joining Abbott, you are not just accepting a job; you are embarking on a path of professional and personal growth.

Internship Programs

Kickstart your career with an Abbott internship. Our programs provide invaluable industry experience and a chance to develop essential skills in a real-world setting. Interns at Abbott work on projects that matter, gaining the experience and knowledge necessary to succeed in their future careers.

Professional Development

Abbott is dedicated to the continuous professional development of its employees. With access to cutting-edge technology, leadership programs, and diversity training, our team members are equipped to lead and innovate within the healthcare industry. We support your career journey with robust training programs, mentorship, and opportunities for networking and professional growth.

Benefits and Culture

Our employees enjoy comprehensive benefits designed to support their life and well-being. From health insurance to retirement plans, we ensure our team has everything they need to thrive. Abbott's culture is built on a foundation of respect and integrity, united by a shared commitment to improving health outcomes.

Join Our Team

Discover the impact you can make with a career at Abbott. We are hiring individuals who are passionate, curious, and driven to lead. Search open positions that match your skills and interests on our Jobs page. Prepare your resume, sharpen your interview skills, and get ready to join a team that's at the cutting edge of healthcare solutions.

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Explore Abbott

With a commitment to improving life through innovation, leadership, and diversity, Abbott is a place where you can fulfill your potential. See what exciting and rewarding opportunities await at Abbott by exploring our career opportunities today.

SEARCH ABBOTT JOBS

Join us in our mission to make the world a healthier place through innovation, leadership, and diversity. Your journey to a fulfilling career at Abbott starts here.
Learn more about Abbott
Size
113,000 employees
Market Cap
$189 billion
Industry
Net Income
$4.4 billion
Founded
1944
5 Year Trend
+15.6%
Revenue
$34.6 billion
NASDAQ

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