General Motors

Global eCommerce Senior Insights Analyst

General Motors$110K — $130K *
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in business, analytics, information systems, marketing, computer science or equivalent experience.
  • 6+ years in business intelligence, analytics, reporting or data-driven operations.
  • Experience developing and communicating business performance insights.
  • Proficiency in Microsoft Excel, Google Sheets, and BI/reporting tools like Cognos and Tableau.
  • Strong knowledge of eCommerce, marketing analytics and customer experience.
  • Understanding of the automotive industry and digital commerce landscape.
  • Experience with KPIs, measurement frameworks, and improving data quality.
  • Experience supporting analytics implementations and working with global teams.

Responsibilities

  • Partner with various teams to gather and document analytics requirements.
  • Own the global eCommerce measurement plan and reporting solutions.
  • Develop dashboards, scorecards, and executive analyses for business reviews.
  • Analyze key metrics to identify trends and opportunities for improvement.
  • Translate complex data into actionable insights for leadership and teams.
  • Monitor data quality and coordinate resolution of reporting issues.
  • Support analytics platform implementations from design to post-launch support.
  • Train stakeholders on analytics tools and performance metrics.

Benefits

  • Collaborative hybrid work environment with a focus on teamwork.
  • Opportunity to influence eCommerce strategies on a global scale.
  • Access to advanced analytics tools and training.
  • Career growth potential within a global organization.
  • Exposure to diverse teams and functions across the company.
Full Job Description
Job Description

The Role

The Global eCommerce Senior Insights Analyst translates eCommerce data into actionable insights that improve digital sales, customer experience, platform adoption, and operational performance. This role partners with Global Commerce, regional business teams, IT, Product, BI/EDAI, Finance, Marketing, and other stakeholders to establish consistent measurement practices, deliver reporting solutions, support analytics-platform launches, and enable effective use of data across regions.

What You'll Do
  • Partner with business, technology, analytics, Finance, Product, Marketing, and regional teams to gather, prioritize, and document analytics requirements.
  • Own and maintain the global eCommerce measurement plan, KPI definitions, reporting roadmap, analytics standards, and improvement backlog.
  • Develop and maintain dashboards, scorecards, reports, and executive-ready analyses for daily, weekly, monthly, and quarterly business reviews.
  • Analyze traffic, engagement, conversion, orders, sales, customer behavior, product performance, and operational metrics to identify trends and opportunities.
  • Translate complex data into clear insights, recommendations, and actions for leaders and regional teams.
  • Monitor data quality, reporting accuracy, anomalies, tagging issues, and performance changes; coordinate resolution with technical and business partners.
  • Support analytics-platform implementations and enhancements from requirements and solution design through testing, launch, and post-launch support.
  • Coordinate tagging, data validation, dashboard configuration, reporting requirements, user access, and launch readiness.
  • Train regional stakeholders on analytics tools, eCommerce metrics, dashboards, benchmarks, and performance interpretation.
  • Create reusable templates, job aids, FAQs, and training materials that improve adoption and self-service capabilities.
  • Serve as a primary contact for regional questions related to reporting, metrics, data quality, dashboards, and eCommerce performance.
  • Lead or support projects by managing scope, milestones, risks, dependencies, status reporting, budgets, and outcomes.

Your Skills & Abilities (Required Qualifications)
  • Bachelor's degree in business, analytics, information systems, marketing, computer science, or a related field, or equivalent experience.
  • 6+ years of experience in business intelligence, analytics, reporting, or data-driven business operations.
  • Demonstrated experience developing, interpreting, and communicating business performance insights.
  • Strong proficiency with Microsoft Excel or Google Sheets and BI/reporting tools such as Cognos and Tableau, or comparable platforms.
  • Strong knowledge of eCommerce, digital commerce, marketing analytics, customer experience, or a related field.
  • Understanding of the automotive industry and the evolving digital commerce landscape.
  • Experience defining KPIs, developing measurement frameworks, improving data quality, and documenting reporting requirements.
  • Experience supporting analytics implementations, platform launches, system enhancements, or business-process changes.
  • Experience working with global or geographically distributed teams.
  • Strong project management, stakeholder management, communication, and problem-solving skills.
  • Ability to explain complex data and technical concepts to executives, business users, and technical teams.
  • Ability to work independently, manage multiple priorities, and operate effectively in an ambiguous environment.

What Can Give You a Competitive Advantage (Preferred Qualifications)
  • Experience with Shopify or another enterprise eCommerce platform.
  • Experience with digital or web analytics, site tagging, data layers, or customer-journey measurement
  • Working knowledge of SQL, data modeling, data warehouses, APIs, or analytics engineering concepts
  • Experience supporting international markets, multiple currencies, localized customer journeys, or regional operating models.
  • Experience developing training programs, job aids, enablement plans, or communities of practice
  • Experience with Agile delivery, requirements management, user acceptance testing, change management, or process improvement.
  • Experience applying AI or automation to reporting, analytics enablement, data quality, or operational support.


GM does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need GM immigration sponsorship now or in the future. This includes direct company sponsorship, entry of GM as the immigration employer of record on a government form, and any work authorization requiring a written submission or other immigration support from the company (e.g., H1-B, OPT, STEM OPT, CPT, TN, J-1, etc).This role is categorized as hybrid. This means the selected candidate is expected to report to a specific location at least 3 times a week {or other frequency dictated by their manager}.This job is not eligible for relocation benefits. Any relocation costs would be the responsibility of the selected candidate.

About General Motors

General Motors Company engages in the manufacture and sale of cars and trucks in the United States, China, Brazil, Germany, the United Kingdom, Canada, and Italy. It offers sedans, crossovers, sport utility vehicles, pick-up trucks, coupes, sports/convertibles and hybrid vehicles, hatchbacks/wagons, and vans, as well as mini cars in India. The company also provides parts and accessories, such as iPod and MP3 compatibility, mobility accessories, performance parts, AC parts and services, and merchandise. In addition, it offers vehicle safety, security, and information services. The company provides used vehicles. It offers its products through dealers and distributors. General Motors Company was formerly known as NGMCO, Inc. and changed its name to General Motors Company in July 2009. The company was incorporated in 2009 and is based in Detroit, Michigan. It operates manufacturing facilities in India, the United States, and Canada. General Motors Company operates as a subsidiary of the United States Department of The Treasury. General Motors led global vehicle sales for 77 consecutive years from 1931 through 2007, longer than any other automaker, and is currently among the world's largest automakers by vehicle unit sales. General Motors acts in most countries outside the USA via wholly-owned subsidiaries but operates in China through 10 joint ventures. GM's OnStar subsidiary provides vehicle safety, security, and information services. In 2009, General Motors shed several brands, closing Saturn, Pontiac, and Hummer, and emerged from a government-backed Chapter 11 reorganization. In 2010, GM made an initial public offering IPOs to date and returned to profitability later that year.

General Motors Careers

Join the dynamic team at General Motors, a global leader in automotive innovation and technology. At General Motors, we offer unparalleled job opportunities that propel your career forward while contributing to a legacy of engineering excellence.

Work You’ll Do

Embark on a career with General Motors to drive the future of mobility. Our team is dedicated to redefining the automotive landscape through innovation and leadership in electric vehicles and sustainable solutions. By joining us, you will be part of a culture that values diversity, teamwork, and continuous professional growth.

Transform Your Career

General Motors is not just a company; it's a community where you can grow your skills alongside the best in the industry. Our leadership is committed to providing every employee—from interns to senior professionals—with opportunities for career advancement, leadership development, and diversity training.

Innovate and Lead

At General Motors, innovation is at the core of everything we do. From research and development to manufacturing, our teams work collaboratively to lead the industry with cutting-edge technologies and sustainable practices. We encourage our employees to think big and push the boundaries of what’s possible.

Join Our Global Team

As part of our global workforce, you will collaborate with talented individuals who are passionate about shaping the future of transportation. General Motors offers a variety of career paths in engineering, design, IT, marketing, and more. With over 155,000 employees worldwide, our network provides expansive opportunities for networking and professional development.

Internship Programs and Employment Benefits

Start your career journey with a General Motors internship, where you can apply your academic knowledge to real-world projects. Our internships provide a robust foundation in the automotive industry, with mentorship from experienced leaders. Full-time employees enjoy a wealth of benefits, including comprehensive health care, retirement plans, and performance bonuses, ensuring that your hard work is rewarded.

Explore Job Opportunities

Whether you’re a seasoned professional or a recent graduate, General Motors offers positions that leverage your unique skills. Our hiring process is designed to identify and nurture talent, focusing on aligning your capabilities with the right opportunities for growth within the company.

Stay Connected

Join Our Team Search open positions that match your skills and interests. At General Motors, we look for innovative, driven, and solution-oriented team players. Explore the possibilities that await you in a career at General Motors.

Keep Up to Date

Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who drive success at General Motors.

Job Alert Emails

Customize your subscription to receive job alerts, latest news, and insider tips tailored to your preferences. Discover the exciting and rewarding career opportunities available at General Motors. Embark on a journey of growth, innovation, and leadership at General Motors. Shape your future in an environment that fosters diversity, learning, and the pursuit of excellence. Join us and redefine the roads of tomorrow.
Learn more about General Motors
Size
157,000 employees
Market Cap
$46.9 billion
Industry
Net Income
$6.4 billion
Founded
1908
5 Year Trend
-3.2%
Revenue
$122.4 billion
NASDAQ

Similar Jobs

More Jobs at General Motors

More Consumer Technology Jobs

Find similar Global eCommerce Senior Insights Analyst jobs: