General Sales Manager - Ford/Lincoln

Norm Reeves Auto Group

$250K — $350K *
Manufacturing & Automotive
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 2+ years as a General Sales Manager in a high-volume automotive dealership
  • Ford dealership leadership experience preferred
  • Experience managing 300-500 vehicle sales per month
  • Proven track record of achieving sales and profitability goals
  • Strong knowledge of dealership DMS and CRM systems
  • Stable employment history with long-term leadership roles
  • Strong communication skills with a hands-on leadership style

Responsibilities

  • Lead all new and used vehicle sales operations
  • Recruit and develop a high-performing sales team
  • Drive sales, profitability, and F&I performance
  • Implement strategies based on key performance indicators
  • Partner with executive leadership on growth initiatives
  • Maintain relationships with Ford and meet manufacturer standards
  • Foster a culture of accountability and exceptional customer service

Benefits

  • Medical, Dental, Vision, and Complimentary Life Insurance
  • 401k Matching and FSA
  • Tuition Reimbursement
  • Accrued Paid Time Off
  • Supplemental Insurance options
  • Discounts on Vehicles, Services, and Parts
Full Job Description
Location: Cerritos, CA (Onsite) | Type: Full Time | Compensation: $250,000 - $350,000

Lead one of Southern California's premier Ford & Lincoln dealerships in the renowned Cerritos Auto Square.

We're seeking an experienced General Sales Manager to lead the sales operation at Norm Reeves Ford Lincoln Cerritos-a high-volume dealership backed by one of the nation's largest privately owned automotive groups. This is an opportunity to make a visible impact, work closely with executive leadership, and build a long-term career with a family-owned organization that invests in its people.

If you're a proven automotive leader looking to take the next step with an established Ford & Lincoln dealership and a respected organization, we'd love to hear from you.

For immediate consideration, please email:

Core Responsibilities

  • Lead all aspects of the new and used vehicle sales operation.
  • Recruit, develop, coach, and inspire a high-performing sales team.
  • Drive sales, gross profit, F&I performance, and overall dealership profitability.
  • Monitor key performance indicators and implement strategies that deliver results.
  • Partner with executive leadership to execute growth initiatives and business objectives.
  • Maintain strong relationships with Ford Motor Company and ensure manufacturer standards are achieved.
  • Foster a culture built on accountability, teamwork, and an exceptional customer experience.

Basic Requirements
  • 2+ years of experience as a General Sales Manager in a high-volume automotive dealership
  • Ford dealership leadership experience strongly preferred
  • Experience managing dealerships retailing approximately 300-500 combined new and used vehicles per month
  • Demonstrated history of achieving sales and profitability goals while developing successful teams
  • Strong working knowledge of dealership DMS and CRM systems
  • Stable employment history with a proven track record of long-term leadership
  • Professional references available upon request
  • Strong communication skills, accountability, and a hands-on leadership style

Benefits & Employee Perks
  • Medical, Dental, Vision, and Complimentary Life Insurance
  • 401k Matching and FSA
  • Tuition Reimbursement
  • Paid Time Off (accrues)
  • Supplemental Insurance (Hospital, Accident, Critical Illness)
  • Discounts on Vehicles, Services, and Parts

Tips for a Successful Application & Interview Process:
  • Bring Your Best Resume - Upload your most recent version so we can see all you've accomplished
  • Transitioning from Another Industry? - A cover letter helps! Use it to highlight transferable skills that make you a great fit
  • Dress to Impress - First impressions count. Dress professionally and bring your authentic self
  • Rescheduling or Canceling Interviews - Life happens! If you need to reschedule or cancel, let us know ahead of time. No-shows will be noted, so communication is key


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