General Manager - Rental Division

Meade Tractor

$100K — $120K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of experience in the equipment rental industry
  • Prior management experience in a rental business
  • Proven track record in managing operations and customer relations
  • In-depth knowledge of rental equipment and fleet management
  • Experience in hiring and developing teams
  • Exceptional organizational and leadership skills
  • Entrepreneurial mindset with problem-solving abilities
  • Familiarity with rental management software and business applications

Responsibilities

  • Lead startup and daily operations of the Tennessee Rental Center
  • Develop long-term strategic vision in partnership with executive leadership
  • Create operational processes and best practices for future locations
  • Select and manage the rental fleet procurement
  • Build, recruit, and train the initial rental team
  • Establish a customer-focused culture centered on service and safety
  • Drive local marketing and business development efforts to integrate into the community

Benefits

  • Opportunity to build and shape a new business unit
  • Significant influence over division direction
  • Collaborate closely with executive leadership
  • Potential for future career growth within the company
  • Contribution to the establishment of a customer-centric culture
Full Job Description
General Manager - Rental Division

Salary range - Starting at $100,000

Location:Bristol, Johnson City, Kingsport

Meade Tractor is excited to announce the launch of our new Equipment Rental Division, with our first location opening in the Tri-Cities area of Tennessee in January 2027. This is a unique opportunity to become the founding General Manager of a new business unit within one of the region's most respected equipment companies.

This position is far more than managing a single rental store. The successful candidate will play a key leadership role in designing, launching, and growing Meade Tractor's rental business.

If you are an experienced rental industry professional who enjoys building teams, creating systems, and growing a business, we would like to hear from you.

Position Summary

The General Manager will be responsible for leading the startup and ongoing operation of Meade Tractor's first rental location. Working closely with executive leadership, this individual will help establish the overall strategy for the Rental Division, develop operating procedures, build the initial team, procure rental equipment, and create a customer-focused culture that supports future expansion.

This individual will have significant influence over the direction of the division and will be expected to help create the blueprint for future rental locations.

Primary Responsibilities
  • Lead the startup and daily operations of the Tennessee Rental Center.
  • Partner with executive leadership to develop the long-term strategic vision for Meade Tractor's Rental Division.
  • Develop operational processes, procedures, and best practices for future locations.
  • Assist in selecting, purchasing, and managing the rental fleet.
  • Recruit, hire, train, and develop the initial rental team.
  • Establish a culture focused on outstanding customer service, safety, accountability, and profitability.
  • Develop pricing strategies and rental programs that maximize utilization and return on investment.
  • Build relationships with homeowners, contractors, municipalities, landscapers, and other commercial customers.
  • Drive business development and local marketing efforts to establish the rental business within the community.
  • Monitor financial performance, fleet utilization, maintenance costs, and key operational metrics.
  • Ensure compliance with all safety regulations and company policies.
  • Work closely with Meade Tractor leadership as additional rental locations are planned and launched.

Qualifications

Required
  • Minimum of 5 years of experience in the equipment rental industry.
  • Previous management or leadership experience within a rental business.
  • Demonstrated success managing operations, employees, and customer relationships.
  • Strong knowledge of rental equipment, fleet management, and rental operations.
  • Experience hiring, coaching, and developing employees.
  • Excellent organizational, communication, and leadership skills.
  • Entrepreneurial mindset with the ability to build processes and solve problems.
  • Proficiency with rental management software and standard business applications.

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