Field Marketing Manager

Closet Factory (Cheshire, CT)

$80K — $110K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years in marketing, retail management, or related field
  • Proven experience in team leadership and scheduling
  • Strong relationship management skills with B2B partners
  • Excellent communication aptitude
  • Highly organized with project management capabilities
  • Valid driver's license with clean driving record

Responsibilities

  • Schedule and manage a team of field marketers across retail environments
  • Build and maintain relationships with retail store managers
  • Lead hiring, training, and performance evaluations of team members
  • Research and coordinate local events for brand engagement
  • Engage customers to generate leads for in-home consultations
  • Travel to events using company vehicle and mobile showroom
  • Manage field marketing budgets and analyze performance data

Benefits

  • Comprehensive health, dental, and vision insurance
  • 401(k) retirement plan
  • Paid time off (PTO)
  • Use of a company vehicle for work-related travel
  • Vibrant team culture with training on products
Full Job Description
  • Company: Closet Factory
  • Location: Local Market / Field-Based
  • Job Type: Full-Time (Requires evening and weekend availability as needed)

We are looking for a dynamic, high-energy Field Marketing Manager to take our local brand presence to the next level. If you love a mix of strategic planning, team leadership, and rolling up your sleeves to engage with the community, you'll fit right in.

Position Overview

As our Field Marketing Manager, you will be the driving force behind our local lead-generation efforts. You will build, train, schedule, and lead a high-performing team of field marketers across various retail environments and local events, while maintaining strong operational relationships with our retail partners.

Our Secret Weapon: A unique and exciting asset in this role is our brand-new, state-of-the-art Mobile Showroom Trailer. You will be responsible for bringing this showroom on wheels directly to our audience, showcasing our products, and managing our brand presence across local events and major retail partner locations.

Key Responsibilities
  • Team Scheduling & Logistics: Strategically schedule lead generators and brand ambassadors to staff our retail store locations and local events, ensuring maximum coverage during peak traffic hours.
  • Retail Partner Coordination: Build and maintain strong professional relationships with Lowe's and Costco Store Managers to ensure seamless program execution, and support for our brand ambassadors.
  • Team Leadership & Development: Hire, train, and maintain a dedicated team of field marketers. Foster high morale and conduct regular performance reviews to ensure goals are met.
  • Event & Grassroots Management: Research, secure, and coordinate local events, home shows, sponsorships, and community engagement efforts.
  • Lead Generation: Actively engage potential customers at events and partner retail environments to schedule in-home consultations.
  • Schedule Flexibility:Be available to work evenings and weekends as needed to hit peak event times and maximize community engagement.
  • B2B Outreach: Connect with local contractors, interior designers, and home builders to establish collaborative partnerships and trade programs.
  • Mobile Showroom Logistics: Handle event setup and safely tow/transport our mobile showroom trailer to various locations using a company vehicle.
  • Budget & Logistics: Manage field marketing budgets to maximize ROI, oversee and approve team payroll, and analyze data/results to identify growth areas.

Qualifications & Skills

Prior experience in construction, home improvement, retail lead-generation, Big Box retail management, or brand ambassador management is highly preferred.
  • Proven Leadership & Scheduling: Demonstrated ability to recruit, manage, and successfully schedule a shift-based team of field marketers or sales reps across multiple locations.
  • Relationship Management: Strong professional diplomacy with the ability to collaborate effectively with retail Store Managers and corporate partners.
  • Exceptional Communication: Natural ability to connect with strangers, build instant rapport, and effectively demonstrate premium products.
  • Strong Organization: Excellent project management skills; ability to oversee budgets, track ROI, and develop clear performance reports.
  • Flexibility: Ability and willingness to work a flexible schedule, including evenings and weekends, based on event schedules.
  • Driving Requirements: Must hold a valid driver's license with a clean driving record, and have the confidence/ability to tow our mobile showroom trailer with a company vehicle.

What We Offer
  • Compensation: $80,000 - $110,000+ per year (Base + Performance
  • Incentives)
  • Mobility: Use of a company vehicle for event transportation and towing.


  • Comprehensive Benefits:
  • Health, Dental, Vision, and Life Insurance
  • Health Savings Account (HSA)
  • 401(k) retirement plan
  • Paid Time Off (PTO)
  • Growth & Culture: Comprehensive training on Closet Factory's custom product lines, a vibrant and creative team culture, and the prestige of working alongside major national retail brands.How to Apply


Ready to take the wheel of our mobile showroom and drive your career forward? Apply today by sending your resume and a brief cover letter detailing your experience with team leadership, scheduling, retail partner coordination, and your availability for evening/weekend events!

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