E-Commerce & Digital Lead

Soni Resources

• $125K — $150K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3-6+ years in e-commerce, CRM, digital marketing, or digital business
  • Strong hands-on e-commerce execution experience
  • Experience with Salesforce Marketing Cloud or similar platforms
  • Hands-on knowledge of Google Ads, Meta, CRM/email marketing, GA4, SEO, and digital analytics
  • Experience managing agencies and multiple stakeholders
  • Background in regulated industries like pharmaceutical or healthcare preferred
  • Bachelor's degree in Marketing, Business, Communications, E-Commerce, or related fields

Responsibilities

  • Manage and optimize daily e-commerce activities including product pages and customer journeys
  • Execute CRM and email marketing campaigns with a focus on automation and segmentation
  • Support Salesforce Marketing Cloud initiatives and customer engagement efforts
  • Optimize paid campaigns on Google Ads, Meta, and LinkedIn
  • Track performance metrics such as traffic, conversion rates, and CPA
  • Manage digital content across social media, websites, and landing pages
  • Coordinate digital projects with internal teams and external partners

Benefits

  • Opportunity to work in a growing organization in the healthcare/life sciences sector
  • Hands-on role with the chance to influence various digital channels
  • Engagement with compliance and regulatory aspects of marketing
  • Dynamic work environment with exposure to digital strategy execution
Full Job Description
E-Commerce & Digital Lead

Soni is partnering with a growing organization in the healthcare/life sciences space seeking an E-Commerce & Digital Lead to join its U.S. team.

This is a hands-on execution role for someone who can work across e-commerce, CRM, digital advertising, social, websites, and analytics. The ideal candidate is data-driven, commercially minded, highly organized, and comfortable operating in a regulated environment.

Responsibilities:

  • Manage and optimize day-to-day e-commerce activities, including product pages, content, merchandising, promotions, customer journeys, and marketplace presence

  • Execute CRM and email marketing campaigns, including automated journeys, segmentation, testing, and deployment

  • Support Salesforce Marketing Cloud activities and customer engagement initiatives

  • Execute and optimize paid campaigns across Google Ads, Meta, LinkedIn, and other digital channels

  • Track performance across traffic, conversion, CPA, ROAS, and other key KPIs

  • Manage digital content, social media, websites, and campaign landing pages

  • Coordinate digital projects across internal teams, agencies, technology partners, and creative resources

  • Ensure digital activities meet applicable legal, regulatory, and compliance requirements

What We're Looking For:

  • 3-6+ years of experience across e-commerce, CRM, digital marketing, or digital business

  • Strong hands-on e-commerce execution experience

  • Experience with Salesforce Marketing Cloud or a similar marketing automation platform strongly preferred

  • Hands-on experience with Google Ads, Meta, CRM/email marketing, GA4, SEO, and digital analytics

  • Experience managing agencies and multiple cross-functional stakeholders

  • Background in pharmaceutical, healthcare, consumer health, medical device, or another regulated industry strongly preferred

  • Bachelor's degree in Marketing, Business, Communications, E-Commerce, Digital Marketing, or related field


Compensation: $125,000 - $150,000
Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications.

#SONICREATIVE

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