Director, Public Affairs

PLUS Communications

$100K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 6-8 years of experience in public affairs or media relations, preferably in an agency or Texas legislature setting.
  • Strong interest in public affairs and policy issues with the ability to synthesize complex information.
  • Familiarity with various communications platforms including digital, print, social, and broadcast.
  • Experience in coalition building and grassroots advocacy efforts.
  • Proficiency in writing and editing, particularly for media.
  • Strong understanding of AP Style.

Responsibilities

  • Craft narratives by simplifying complex policy and regulatory information for diverse audiences.
  • Draft media materials like press releases, talking points, and opinion pieces.
  • Develop and pitch media strategies to reporters across various platforms.
  • Coordinate media outreach and build relationships with journalists.
  • Foster connections with stakeholders and third parties to enhance advocacy efforts.
  • Manage grassroots teams for coalition building and earned media initiatives.
  • Track project deliverables and serve as a project manager for key accounts.

Benefits

  • Medical, dental, and vision insurance.
  • 401(k) plan with company matching.
  • Life insurance coverage.
  • Paid parental leave program.
  • Paid vacation and sick leave.
  • Hybrid work environment allowing work from home.
Full Job Description
PLUS Communications is looking for an Austin-based Director to develop and execute media relations and communications efforts for a variety of public affairs accounts. We are looking for an experienced communicator who has worked in an agency environment and understands the opportunities to highlight clients' narratives and advocate on their behalf. Ideal candidates will have experience synthesizing complex policy issues and with media and third-party engagement. This role will also provide project management support for key client accounts. This position is based in Austin, Texas.

Requirements

Your day in this position may include:
  • Crafting narratives by distilling complex policy and regulatory information into tangible messaging for a variety of audiences
  • Drafting media and messaging materials (such as press releases, talking points, media statements, opinion pieces, fact sheets)
  • Developing media strategies and pitching reporters across print, broadcast and online mediums
  • Coordinating media outreach and cultivating relationships with reporters
  • Conducting outreach to and fostering relationships with key stakeholders and third-parties.
  • Managing grassroots field teams for coalition building and local earned media efforts
  • Developing presentations, collateral materials, strategic plans and other reports
  • Tracking and monitoring campaign deliverables and serving as a project manager for key accounts
  • Serving as a liaison between PLUS' internal team, the client, other agency partners and external vendors

This job may be for you, if you:
  • Have a knack with words and enjoy writing on a variety of topics with quick turnaround.
  • Have a proven record of securing high-profile media hits and opinion columns in top-tier outlets.
  • Have a robust and well-worn rolodex of reporters and editors across a variety of focuses.
  • Have strong third-party stakeholder relationships and experience with coalition building and grassroots advocacy.
  • Are comfortable engaging with reporters, clients and vendors daily.
  • Have strong organizational skills and ability to manage several projects simultaneously to ensure nothing falls through the cracks.
  • Have a solutions-oriented mindset.
  • Can balance a high-volume workload while maintaining attention to the details.
  • Are willing to do whatever it takes to get the job done, no matter the time commitment.

What we require:
  • 6-8 years of relevant experience in public affairs or media relations, ideally in an agency or Texas legislature setting
  • Interest in public affairs and policy issues; ability to synthesize technical content.
  • Understanding of the communications landscape and how various communications channels work (i.e. digital, print, social, broadcast).
  • Coalition building and grassroots advocacy.
  • Proven experience in writing and editing materials and working with the press.
  • Strong understanding of AP Style.

Benefits

The budgeted salary is $100,000 and there is an opportunity for a year-end bonus. Medical, dental, vision, 401k, and life insurance. We also offer a paid parental leave program, paid vacation and paid sick leave. In addition, we have a work from home hybrid environment.

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