Director of Sales - Marriott

Ascent Hospitality

$80K — $95K *
Hospitality & Recreation
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of progressive sales leadership experience in the hospitality industry
  • Demonstrated ability to achieve and exceed sales goals
  • Strong analytical and strategic planning skills
  • Excellent communication and interpersonal skills
  • Proficient in Microsoft Office applications
  • Valid driver's license and willingness to travel as needed

Responsibilities

  • Develop and implement sales goals and strategies aligned with brand objectives
  • Provide coaching and support to Sales associates to meet individual goals
  • Execute the sales strategy and monitor booking achievements
  • Collaborate on marketing communication activities with the Regional team
  • Foster community relationships and increase brand awareness through events
  • Analyze market trends and competitor strategies to enhance revenue
  • Conduct sales calls and engage in networking to capture new business leads

Benefits

  • Competitive Salary!
  • Comprehensive health, dental, and vision insurance
  • 401k plan with employer match
  • Paid time off (PTO) policy
  • Uniforms provided for most positions
  • Team member hotel discount program
Full Job Description
Ascent Hospitality is looking for a uniquely qualified hospitality leader to join our team as Director of Sales!

The Director of Sales functions as the leader of the hotel's Sales department and manages the on-property Sales and Events Management team; achieves individual booking goals and has responsibility for achieving defined property revenue goals, guest and team member satisfaction and makes recommendations on direct reports booking goals (if applicable);leads on-property sales functions to build long-term, value based customer relationships that enable achievement of hotel sales objectives; The Hotel Sales Leader implements agreed key sales initiatives and ensures execution of sales and marketing strategy and programs in the hotel.


BENEFITS:
  • Competitive Salary!
  • Benefits - Health, Dental, Vision, Life Insurance, and other supplemental options!
  • 401k with employer MATCH!
  • Paid PTO!
  • Uniforms Provided for most positions!
  • Team Member Hotel Discount Program!


ESSENTIAL FUNCTIONS:
  • Develop sales goals and strategies and ensure alignment with the brand business strategy.
  • Professional and consistent supervision, guidance, coaching, support, resource, monitoring, measuring and fine-tuning of other sales associates per designated and signed job descriptions.
  • Ensure each sales associate achieves their individual sales budgets and goals.
  • Execute the sales strategy and ensure individual booking goals are met for both self and staff.
  • Coach leaders of revenue generating departments in developing effective revenue strategies and setting aggressive goals that will drive the property's financial performance.
  • Ensure the development of a strategic account plan for the demand generators in the market.
  • Ensure focus is on proactive selling and reactive selling with individual and group goals.
  • Determine and develop marketing communication activities, in conjunction with Regional Marketing Communications.
  • Provide customer intelligence in evaluating the market and economic trends that may lead to changes in sales strategy to meet or exceed customer expectations.
  • Develop strong partnerships with local organizations to further increase brand/product awareness.
  • Review the STAR report, competitive shopping reports and uses other resources to maintain an awareness of the hotel's market position.
  • Research competitor's sales team strategies to identify ways to grow occupancy and RevPAR and increase market share.
  • Attend sales strategy meetings to provide input on weekly and overall sales strategy.
  • Suggest innovative marketing ideas and proactively develop deployment strategies to continue to grow market share.
  • Serve as the sales contact for the General Manager, property leadership team, Regional Sales leaders and current and future guests.
  • Serve as hotel authority on sales processes and sales contracts.
  • Develop strong community and public relations by ensuring property participation in local, regional and national trade shows and client events.
  • Participate in sales calls with members of the Sales and Marketing team to acquire new business and/or close on business.
  • Identify public relations opportunities and coordinate activities to augment the overall marketing communication strategy.
  • Support the General Manager by coordinating crisis communications.
  • Work with Human Resources, Engineering and Loss Prevention to ensure compliance with local, state and federal regulations and/or union requirements.
  • Execute and supports Customer Service Standards and hotel's Brand Standards.
  • Execute and support the operational aspects of business booked (e.g., generating proposal, writing contract, customer correspondence).
  • Execute exemplary customer service to drive customer satisfaction and loyalty by assisting the customer and ensuring their satisfaction before and during their program/event.
  • Perform other duties, as assigned, to meet business needs.


SPECIFIC JOB KNOWLEDGE, SKILLS AND ABILITIES:
  • Excellent written and verbal communication and interpersonal skills
  • Strong analytical skills relative to impact on hotel revenues
  • Highly responsible, reliable, and ethical
  • Well organized and detail-oriented
  • Strong understanding of revenue management principles.
  • Ability to multi-task
  • Proficiency in Microsoft Office applications
  • Previous experience as a Director of Sales required (preferred hospitality industry)
  • Ability to travel as needed
  • Must have a valid driver's license and be able to operate a vehicle to meet with clients.


PHYSICAL DEMANDS:
  • While performing the duties of this job, the employee will be required to sit for long periods of time; using hands and fingers repetitively; view computer screens for long periods of time; use office equipment, including a telephone; reach with hands and arms; and stoop, kneel or crouch and frequently required to walk, climb stairs, talk and hear.
  • May be required to regularly lift and/or move up to 10 pounds, frequently lift and/or move up to 25 pounds, and occasionally lift and/or move up to 50 pounds.
  • Must be capable of effectively using close vision, distance vision, and color vision.
  • Able to operate in mentally and physically stressful situations


QUALIFICATION STANDARDS:
  • Previous experience as a DOS or Sales Manager in the hotel industry is a plus
  • High school education is required. College education is preferred.
  • Must have prior experience in Sales Manager or Supervisor role.
  • Must be able to effectively lead and motivate a team.


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