Director of Marketing

Storm Guard

$70K — $120K *
Real Estate & Construction
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of experience in face-to-face marketing and lead generation
  • Strong understanding of marketing principles and best practices
  • Excellent leadership and communication abilities
  • Adaptable to fast-paced, high-growth environments
  • Bachelor's degree in Marketing, Business, or a relevant field
  • Background in home services or construction is advantageous
  • Strategic mindset for scaling marketing initiatives

Responsibilities

  • Develop and implement marketing strategies to enhance lead generation
  • Oversee and manage the marketing department and budget
  • Execute face-to-face marketing events and campaigns
  • Analyze market data and campaign performance for optimization
  • Collaborate with sales and operations for revenue growth
  • Innovate marketing efforts to align with a growing company's vision

Benefits

  • Competitive salary with performance-based incentives
  • Comprehensive health, dental, and vision plans
  • 401K retirement plan with employer matching
  • Paid time off for work-life balance
  • Opportunities for advancement into senior leadership roles
Full Job Description
Marketing Director - Lead Generation & Growth | Madison, WI | Full-Time On-Site

This is a full-time, on-site leadership role overseeing all marketing initiatives, including traditional marketing, face-to-face events, call center campaigns, and lead generation programs. You'll manage the marketing budget, lead the team, and create strategies that drive measurable growth and out-execute the competition.

What You'll Own

  • Develop and implement comprehensive marketing strategies to drive lead generation
  • Lead and manage the entire marketing department, including budget and personnel
  • Execute face-to-face marketing programs: events, shows, canvassing, and call center outbound campaigns
  • Conduct market research and analyze campaign performance to optimize results
  • Collaborate with sales and operations to ensure marketing drives revenue growth
  • Innovate and scale marketing efforts to match the vision of a company twice our size

Who You Are

  • Experienced in face-to-face marketing, events, and lead generation
  • Strong knowledge of marketing principles and best practices
  • Exceptional leadership and communication skills
  • Able to thrive in a fast-paced, high-growth environment
  • Bachelor's degree in Marketing, Business, or a related field
  • Experience in home services or construction is a plus
  • Strategic thinker who can envision how to scale marketing for rapid growth
If you are competitive, results-driven, and thrive on leading high-performing teams, you will excel in this role.

Compensation & Benefits

  • Competitive salary + performance-based incentives
  • Health, dental, and vision benefits
  • 401K with employer match
  • Paid time off
  • Growth opportunities into senior leadership roles

Ready to Lead Marketing & Growth?

Apply today - this role will be filled quickly by candidates ready to drive results, lead teams, and help Storm Guard dominate the market.

Compensation: $70,000.00 - $120,000.00 per year

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