Director of Marketing - Le Moo | Grassa Gramma | Village Anchor | Sake a Gogo

Belle Noble Entertainment Group LLC

$80K — $95K *
Hospitality & Recreation
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of marketing leadership experience in hospitality or related sectors
  • Strong understanding of restaurant operations and commercial marketing
  • Proven ability to develop and execute multi-faceted marketing strategies
  • Leadership skills to manage and inspire a diverse marketing team
  • Experience in digital marketing, including SEO, social media, and email campaigns
  • Ability to maintain brand identity across multiple restaurant concepts

Responsibilities

  • Lead the creation and execution of comprehensive marketing strategies for all brands
  • Oversee website management, SEO, and digital content optimization
  • Drive the growth of guest database and customer engagement initiatives
  • Manage social media strategy, including advertising and community interactions
  • Coordinate marketing events, partnerships, and brand activations to enhance visibility
  • Direct graphic design efforts and marketing collateral development
  • Evaluate and optimize marketing efforts to maximize ROI and revenue impact

Benefits

  • 100% company-paid health, dental, and vision insurance for employee and family
  • Three weeks of paid time off (PTO) to start
  • Paid parental leave for new parents
  • 401(k) plan with up to a 4% company match
  • $100,000 life insurance policy
  • Company-paid employee assistance resources for well-being support
  • Company laptop provided for work-related tasks
  • Paid day off on employee's birthday
  • Recognition of work anniversaries within the company
Full Job Description
Director of Marketing

Belle Noble Entertainment Group - Le Moo | Grassa Gramma | Village Anchor | Sake a Gogo

Belle Noble Entertainment Group is seeking a Director of Marketing to lead marketing strategy and execution across our four restaurant concepts, the Belle Noble corporate brand, and the personal/leadership brand of our founder, Kevin Grangier.

This is not a role for someone who only specializes in one area of marketing. We are looking for a highly capable, commercially minded leader who understands hospitality, restaurants, sales and brand building - someone who can see the big picture, develop a clear strategy, and then manage the people and resources needed to execute it.

The ideal candidate thinks with the mindset of an operator and business owner. They understand that great marketing ultimately needs to drive awareness, guest engagement, traffic, events, loyalty and sales.

What You'll Own
The Director of Marketing will oversee the full marketing ecosystem for Belle Noble and its restaurant brands, including:
  • Website strategy and management
  • SEO and AI optimization
  • Guest database and customer information growth
  • Online review strategy
  • Google Business Profile management
  • Social media strategy and execution, including stories, posts, boosting, paid advertising, community engagement, event-specific calls to action and brand communication
  • Email marketing and promotional campaigns
  • Marketing events and brand activations
  • Media lists, editorial roundups and earned-placement opportunities
  • Influencer relationships
  • Local event participation
  • Wedding shows and wedding-industry marketing
  • Louisville Tourism relationships and opportunities
  • Concierge and hotel partnership programs
  • Partnerships and activations with liquor, wine and spirits brands
  • Charity nights and nonprofit partnerships
  • Media and public-relations coordination
  • Graphic design direction and asset management
  • Community engagement, including organizations such as the NuLu Business Association and Anchorage civic organizations
Leadership & Team Management
This role is as much about leadership and management as it is marketing.

The Director of Marketing will oversee and coordinate a combination of:
  • A full-time marketing coordinator
  • Hourly in-house coordinators
  • Freelance marketers and creative professionals
  • Web developers and other subcontractors
  • Photographers, designers and outside vendors
  • Restaurant General Managers, Executive Chefs and operations leaders involved in marketing initiatives

This person will be responsible for keeping all contributors organized, accountable and on schedule while ensuring that execution remains aligned with each restaurant's individual brand and the broader Belle Noble strategy.

We are looking for someone who can walk into a meeting with a point of view, a strategy and solutions - and then lead the team through execution.

What We're Looking For
We are looking for someone who:
  • Has strong leadership and team-management skills
  • Understands hospitality and restaurant operations
  • Thinks commercially and understands the connection between marketing and revenue
  • Can manage multiple brands simultaneously without losing each brand's individual identity
  • Can effectively manage specialists without needing to personally execute every discipline
  • Can develop strategy and ensure the details actually get done
  • Builds strong relationships with operators, chefs, vendors, media, community partners and outside organizations
  • Is highly organized and capable of managing numerous simultaneous initiatives
  • Is proactive, resourceful and comfortable making recommendations
  • Understands partnerships, events and grassroots business development in addition to digital marketing
  • Can evaluate what is working, what is not, and where resources should be invested

Restaurant, hospitality, beverage, event, lifestyle-brand or multi-unit experience is strongly preferred.

Benefits
This position qualifies for Belle Noble's Tier 1 Leadership Benefits, including 100% company-paid health, dental and vision insurance for you and your entire family - a significant and uncommon benefit of our Tier 1 package. Additional benefits include 3 weeks of PTO to start, paid parental leave, a 401(k) with up to a 4% company match, $100,000 life insurance, company-paid employee assistance resources, a company laptop, a paid birthday day off, and work-anniversary recognition.

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