MMGY Global has an immediate opening for irector of Discoverability nd everything it entails, including organic search, technical SEO, GEO/AEO and all possibilities of AI Search, and social search. They will vet and expand the suite of tools, create reporting frameworks, configure monitoring & alerting and determine the deliverables. They will be able to translate emerging trends into scalable client solutions and business growth. The Director of Discoverability will be a frequent collaborator of the Content, PR, Social, Media, Analytics, Strategy and Marketing Technology teams to unlock client opportunities. Duties & Responsibilities 3 Lead MMGY's discoverability practice, including the vision, service definition, positioning and go-to-market approach for this emerging discipline. 3 Create and operationalize a unified offering across SEO, AEO/GEO, Social search, discoverability-driven content strategy and PR distribution strategy. 3 Define the agency's point of view on discoverability in the age of AI, LLMs and agentic search, and translate that point of view into market-facing products and client solutions. 3 Partner with the VP Marketing Technology and other department leaders to build a profitable, scalable revenue stream based on ongoing monitoring, consulting, strategic planning and execution. 3 Develop service frameworks, methodologies, processes and deliverables that support consistent, high-quality client delivery. 3 Identify opportunities to grow client engagements through integrated workstreams with PR, Creative, Content, Strategy, Media and Marketing Technology teams. 3 Serve as senior strategic lead on key client engagements, providing counsel on how brands can improve visibility across search engines, AI answer engines, generative platforms and other discovery environments. 3 Serve as the technical SEO authority across the agency, ensuring discoverability considerations are integrated into web development engagements from kickoff through launch. 3 Build discoverability roadmaps that align technical optimization, content development and earned distribution to client business goals. 3 Partner with Account Management and Business Development teams to support new business pitches, client education and strategic upsell opportunities. 3 Monitor industry shifts related to Google, AI search, LLM platforms, search behavior and travel discovery trends, and proactively translate those shifts into agency and client recommendations. 3 Establish KPIs, measurement frameworks and reporting approaches that demonstrate the business impact of discoverability efforts. 3 Collaborate with Analytics and Strategy teams to identify insights, emerging demand patterns and optimization opportunities. 3 Mentor and guide cross-functional team members, helping elevate agency-wide knowledge of discoverability, AI search and integrated organic visibility. 3 Evaluate tools, partnerships and technologies that enhance MMGY's discoverability capabilities and delivery model. 3 Represent MMGY externally through thought leadership, client presentations, industry events and content that reinforces the agency's leadership in travel discoverability. Qualifications 3 10+ years of experience in digital marketing and advertising 3 7+ years experience in organic search 3 Proven experience in developing strategy and solutions for emerging AI Search 3 Expertise in technical SEO, content strategy and off-page authority-building, with a strong understanding of how these disciplines are evolving in AI-driven search environments. 3 Strong understanding of how earned media, digital content and structured technical signals work together to improve discoverability. 3 Proven ability to translate emerging digital trends into client-ready solutions, recommendations and revenue opportunities. 3 Experience presenting to senior clients and internal stakeholders with executive presence and strategic credibility. 3 Ability to balance visionary thinking with practical implementation and operational discipline. 3 Experienced in leading SEO platforms, including Semrush, BrightEdge, Oncrawl, Google Search Console, Moz, Screaming Frog and Surfer SEO. 3 Experience in pioneering AI Search platforms, such as Profound or Peec AI. 3 Experience building or leading integrated service offerings, practices or cross-functional teams within an agency or consulting environment. 3 Strong business acumen, including experience with scoping, forecasting, pricing and managing toward revenue and margin goals. 3 Strong communication skills, both verbal and written. 3 Ability to work collaboratively across multiple teams, personalities and disciplines. 3 Highly motivated, self-starting and comfortable leading through ambiguity and change. 3 Passion for the travel, tourism and hospitality industries preferred. 3 Experience in a professional services, integrated agency or travel marketing environment preferred. MMGY Global provides a comprehensive PTO + benefits package that includes a hybrid telework policy. Applicants for employment in the U.S. must possess work authorization, which does not require sponsorship by the employer for a visa.