Datavail

Digital Marketing Manager

Datavail • $70K — $95K *
Boulder, CO 80302In-Person
Media
Less than 5 years of experience
Today
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Job Overview by Ladders

Qualifications

  • 2-6 years of experience in digital marketing or related fields
  • Familiarity with Pardot/Marketing Cloud and Salesforce
  • Experience with Google Analytics 4, Google Ads, and Search Console
  • Knowledge of SEO fundamentals and interest in AI-driven search
  • Strong writing, communication, and organizational skills

Responsibilities

  • Support integrated digital marketing campaigns across various channels
  • Build and optimize landing pages, nurture flows, and email campaigns
  • Assist with account-based marketing (ABM) and demand generation strategies
  • Contribute to SEO strategy and content optimization initiatives
  • Identify and implement AI-driven marketing solutions

Benefits

  • Opportunity for extensive professional growth and leadership development
  • Direct collaboration with senior marketing leaders and AI experts
  • Exposure to strategic initiatives across multiple B2B marketing disciplines
  • Participation in innovative AI-driven marketing projects
  • Work in a highly visible role with access to executive-level strategies
Full Job Description
Job Description

  • We are looking for a bright, ambitious, hard-working digital marketer early in their career who wants to grow into a senior marketing leader over time
  • This role is designed for someone with strong fundamentals, curiosity, initiative, and the drive to learn rapidly across modern B2B marketing disciplines
  • You will work directly with senior marketing leadership on strategic initiatives spanning digital marketing, SEO/GEO, content, partner marketing, thought leadership, AI search visibility, and marketing automation
  • You will gain exposure to executive-level strategy while also developing deep hands-on expertise
  • For the right person, this role has significant long-term growth potential, including a path toward senior leadership within Datavail's marketing organization
  • Digital Marketing & Campaign ExecutionSupport integrated marketing campaigns across digital channels
  • Build and optimize landing pages, forms, nurture flows, and email campaigns
  • Help execute account-based marketing (ABM) and demand generation programs
  • Track campaign performance and contribute recommendations for optimization
  • Assist with webinar, event, and virtual campaign promotion
    SEO, GEO & AI Search Visibility
  • Support SEO strategy and content optimization initiatives
  • Help evolve Datavail's presence within emerging AI-driven search experiences (GEO/AEO)
  • Research keywords, search intent, competitive positioning, and content opportunities
  • Assist with structured content development designed for both human buyers and AI discovery
  • Monitor trends around AI search, LLM visibility, Reddit/Quora engagement, and answer engine optimization
    Partner Marketing
  • Support joint marketing initiatives with strategic partners including AWS, Microsoft, Oracle, Databricks and others
  • Coordinate co-branded campaigns, webinars, marketplace promotions, and MDF-related activities
  • Help align messaging and campaigns with partner priorities and technologies
    AI-Driven Marketing Innovation
  • Help identify, test, and implement Generative AI and Agentic AI solutions across Datavail's marketing organization
  • Continuously evaluate emerging AI tools, platforms, and best practices to improve marketing effectiveness, efficiency, and scalability
  • Leverage AI to accelerate content creation, campaign development, audience research, personalization, SEO/GEO optimization, and performance analysis
  • Partner with Marketing Operations, Revenue Operations, Sales, and Technology teams to automate workflows and eliminate manual processes where appropriate
  • Assist in the development of AI-powered marketing agents that can support content generation, campaign execution, asset discovery, reporting, and other marketing functions
  • Help establish repeatable AI-enabled marketing processes and document best practices for broader team adoption
  • Stay current on developments in Generative AI, Agentic AI, AI-driven search, and emerging marketing technologies, bringing new ideas and experimentation opportunities to the organization
  • Contribute to Datavail's vision of becoming an AI-forward organization and a recognized leader in helping clients leverage data and AI to drive business outcomes
  • Marketing Operations & Analytics
  • Work within Salesforce and Pardot (Marketing Cloud Account Engagement)
  • Build and maintain campaign workflows, lists, forms, emails and reporting
  • Help improve lead management, attribution, and campaign tracking
  • Analyze campaign performance and provide insights tied to pipeline and revenue outcomes

What We're Looking For
  • We care more about intelligence, initiative, work ethic, and growth potential than checking every box
  • Ideal candidates should have:
  • 2 -6 years of experience in digital marketing, demand generation, content marketing, partner marketing, or marketing operations
    Experience with Pardot/Marketing Cloud
  • Account Engagement, Salesforce (HubSpot, Marketo, or similar platforms a bonus, but not necessary)
  • Experience with Webflow or a similar web platform and built in analytics
  • Experience with GA4, Google Ads and Google Search Console
  • Experience developing reporting in Looker Studio
  • Working knowledge of HTML and JavaScript
  • Understanding of SEO fundamentals and curiosity about AI-driven search evolution
  • Strong writing and communication skills
    Interest in enterprise technology, cloud, data, analytics, AI, or IT services
  • Strong organizational skills and attention to detail
  • Ability to manage multiple projects in a fast-moving environmentDesire to continuously learn and take on increasing responsibility
    Bonus points for:
  • B2B technology marketing experience
  • Experience working with AWS, Microsoft, Oracle, Databricks, or similar ecosystems
  • Exposure to ABM or partner marketing
  • Experience using AI tools within marketing workflows

This Role Is Different
This role offers the opportunity to:
  • Learn directly from senior marketing leadership and Agentic AI experts
  • Gain broad exposure across modern B2B marketing disciplines
  • Help shape an emerging AI-era marketing strategy
  • Work in a highly visible role with executive exposure
  • Grow into larger leadership responsibilities over time
  • We are looking for someone who wants more than just their next job. We are looking for someone who wants to build a career and become part of the next generation of marketing leadership at Datavail


About Datavail

Datavail is a leading provider of data integration and database administration services in North America, offering 24×7 managed database services, database design, architecture, and staffing. The company specializes in Oracle, Oracle E-Business Suite, Microsoft SQL Server, MySQL, MongoDB, DB2 and SharePoint, and provides flexible onsite/offsite, onshore/offshore service delivery options to meet each customer’s unique business needs. Founded in 2008, Datavail is based in Broomfield, Colorado and supports enterprise clients located worldwide. In 2019, Datavail acquired Art of BI, an Oracle analytics consulting firm, to expand its business intelligence and analytics capabilities.
Learn more about Datavail
Size
1,000 employees
Industry
Information Technology
Founded
2007
* Ladders Estimates

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