DIGITAL COMMUNICATIONS STRATEGIST

Town of Hilton Head Island

$73K — $114K *
Education, Government & Non-Profit
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree in Communications, Public Relations, Marketing, or related field
  • Five years of relevant experience or equivalent education
  • Proven experience managing social media strategies and digital communications
  • Valid Driver's License
  • Flexible availability for varied work schedules

Responsibilities

  • Develop and manage the Town's social media and digital advertising strategies
  • Implement and evaluate a comprehensive digital communications strategy
  • Oversee editorial planning for consistent messaging across communication channels
  • Monitor online conversations to identify communication opportunities
  • Evaluate and enhance user experience across digital communication platforms
  • Prepare reports to support data-driven decisions
  • Coordinate digital communications for Town projects and events

Benefits

  • Supportive work environment valuing skills and contributions
  • Comprehensive health, dental, vision, and life insurance
  • Short and long-term disability and paid time off
  • Tuition reimbursement for further education
  • Relocation assistance offered
  • Generous matching 401(k) plan
Full Job Description
Digital Communications Strategist

What You Will Do

  • Develops and manages the Town's social media strategy and digital advertising;
  • Develops, implements, and evaluates the Town's comprehensive digital communications strategy;
  • Oversees editorial planning for digital communications to ensure consistent messaging across all Town communication channels;
  • Monitors online conversations and public sentiment to identify communication opportunities and emerging issues;
  • Evaluates and improves the user experience (UX) across the Town's digital communication platforms;
  • Prepares reports and recommendations that support data-driven communication decisions;
  • Works with departments to maintain a cohesive and professional digital presence;
  • Coordinates digital communications supporting Town projects, programs, meetings, special events, and organizational priorities;
  • Collaborates with various departments to enhance digital services and improve public access to information


Qualifications
  • Bachelor's Degree Communications, Public Relations, Marketing or closely related field
  • Five (5) years of related experience; or an equivalent combination of education and experience
  • Experience in managing social media strategy and digital communications is required
  • Valid Driver's License
  • Available to work a varied schedule


What We Offer

  • A supportive environment where your skills and contributions are valued
  • A comprehensive benefits package that includes health, dental, vision, life insurance, short and long-term disability, vacation and sick leave, paid holidays, tuition reimbursement, a healthcare reimbursement arrangement, and a generous matching 401(k) plan
  • Relocation assistance is available


Join us in making Hilton Head Island an even better place to live, work, and play!

Position will remain open until filled.

Pay Range: $73,800 - $114,400 per year

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