Caterpillar, Inc

Digital Adoption Representative

Caterpillar, Inc$97K — $146K *
Information Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of experience in digital adoption roles or related fields
  • Proficient in CRM tools like Salesforce and ERP platforms
  • Experience with Caterpillar applications such as VisionLink and Cat Central
  • Strong analytical skills with knowledge of data management tools like PowerBI and Tableau
  • Excellent communication and relationship management skills

Responsibilities

  • Govern dealer execution of digital initiatives to support growth
  • Enable revenue growth through connected assets and e-commerce adoption
  • Advise dealers on prioritizing digital projects and resource allocation
  • Lead process improvements in data management and technology adoption
  • Develop and implement adoption and communication strategies for new technologies

Benefits

  • Medical, dental, and vision benefits
  • Paid time off plan (Vacation, Holidays, Volunteer, etc.)
  • 401(k) savings plans
  • Health Savings Account (HSA)
  • Flex Spending Accounts (FSAs)
  • Employee Assistance Program
  • Career Development opportunities
  • Tuition Reimbursement
  • Parental and Adoption leave
Full Job Description

Career Area:

Product Support

Job Description:

Job Summary:

Join us as aDigital Adoption Representative, whereyou'llbe at the forefront of innovation97empowering our dealer network withcutting-edgetechnology, enhancing customer satisfaction, and fueling business growth. In this dynamic role,you'llbe the strategic force behind key digital initiatives, helping our partners thrive in a rapidly evolving marketplace. Ifyou'rea forward-thinker who thrives on collaboration, problem-solving, and making a measurable impact, this is your opportunity to lead change and make a difference.Let92sbuild something extraordinary together.

What You Will Do:

  • Governs dealer execution of several strategically important Digital initiatives to support business growth while working with various stakeholders to drive adoption ofnew technology.
  • Enables revenue growth by ensuring dealers continue to grow their connected assets population and e-commerce customer adoption.
  • Actively supports dealers by being a trusted advisor on Digital projects prioritization, ensuring resources areallocatedto execute accordingly.
  • Leadsprocessesimprovementonareas such as data management, platformdeploymentand technology adoption to deliver the best customer experience.
  • Supports the development and manages implementation of internal/external adoption and communication strategies for new products, technology platforms, and applications.

Additional Information:

  • This role requires travel to assigned CAT dealerships more than 50% of the time.

What You Will Have:

  • Customer Focus:Knowledge of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and ability toleveragethat information in creating customized customer solutions.
  • Consulting:Knowledge of techniques, roles, and responsibilities in providing technical or business guidance to clients, both internal and external; ability to apply consulting knowledge appropriately.
  • Decision Making and Critical Thinking:Knowledge of the decision-making process and associated tools and techniques; ability to accurately analyze situations and reach productive decisions based on informed judgment.
  • Effective Communications:Understanding ofeffective communication concepts,toolsand techniques; ability to effectivelytransmit, receive, and accurately interpret ideas, information, and needs through the application ofappropriate communicationbehaviors.
  • Relationship Management:Knowledge of relationship management techniques; ability toestablishand maintain healthy working relationships with clients, vendors, and peers.

Considerations For Top Candidates:

  • Dealer and Customer experience
  • Experience working with Caterpillar applications such asVisionLink, Cat Central,Parts.Cat.Com(PCC), SIS
  • Knowledge inMS Suiteincluding Excel and PowerPoint
  • Knowledge of CRM tools such asSalesforceand ERP platforms
  • Experience working withPowerBI,Tableau, and AI analytics tools

Summary Pay Range:

$97,530.00 - $146,290.00

Compensation and benefits offered may vary depending on multiple individualized factors, job level, market location,job-related knowledge, skills, individual performance and experience. Please note that salary is only one component of total compensation at Caterpillar.

Benefits:

Subject to plan eligibility, terms, and guidelines. This is a summary list of benefits.

  • Medical, dental, and vision benefits*

  • Paid time off plan (Vacation, Holidays, Volunteer, etc.)*

  • 401(k) savings plans*

  • Health Savings Account (HSA)*

  • Flexible Spending Accounts (FSAs)*

  • Health Lifestyle Programs*

  • Employee Assistance Program*

  • Voluntary Benefits and Employee Discounts*

  • Career Development*

  • Incentive bonus*

  • Disability benefits

  • Life Insurance

  • Parental leave

  • Adoption benefits

  • Tuition Reimbursement

* These benefits also apply to part-time employees

Relocation is available for this position.

Visa Sponsorship is not available for this position.

Posting Dates:

August 25, 2026 - September 6, 2026

About Caterpillar, Inc

Progress Rail Services Corporation, a Caterpillar company, is one of the largest integrated and diversified suppliers of railroad and transit system products and services worldwide. Since its acquisition by Caterpillar Inc. in 2006, Progress Rail has used the Caterpillar international footprint to gain quick and widespread notice and approval across the globe. Product technology, reliability and durability, along with legendary aftermarket parts and service support, have been their keys to success. Caterpillar is the world's leading manufacturer of construction and mining equipment, diesel and natural gas engines and industrial gas turbines. The technology and world reach of Caterpillar, combined with the service standard and historical reliability of Progress Rail, ensures their products and services make a growing impact on the world rail industry. With their acquisition of Electro-Motive Diesel (EMD), Progress Rail is the world's largest builder of diesel-electric locomotives for all commercial railroad applications including freight, intercity passenger, commuter, switching, industrial and mining. EMD is also a global provider of diesel power engines for marine propulsion, offshore and land based oil well drilling rigs and stationary power generation. Electro-Motive is the only diesel engine manufacturer of its size to have produced more than 70,000 engines. This success stems from product reliability, serviceability, load acceptance capability, low operating costs and ease of maintenance with standardized components.

Caterpillar, Inc. Careers

Join the robust team at Caterpillar, Inc., a global leader in construction and mining equipment, where innovation drives everything we do. As part of our team, you'll engage in work that improves the world and furthers your career with every project you touch.

Work You’ll Do

At Caterpillar, Inc., you will have the opportunity to contribute to a variety of groundbreaking projects that extend across the globe. Our commitment to leadership in the industry is unwavering, and we achieve it through a culture that fosters diversity and leadership development.

Explore Job Opportunities and Growth

Caterpillar offers a wide range of job opportunities and career paths, providing a platform for professional growth and development. Whether you're interested in engineering, sales, marketing, or management, Caterpillar has a position that will utilize your unique skills and talents. We are continuously hiring innovative minds to propel our mission forward and maintain our status as industry leaders.

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Kickstart your career with a Caterpillar internship. Our internships provide invaluable workplace experience and networking opportunities that often lead to full-time employment at our company. As an intern, you will work alongside experienced professionals and gain insights that will benefit you as you advance in your career.

Benefits and Culture

Choosing a career at Caterpillar means more than just having a job. It means you're part of a team that values diversity and is committed to creating an inclusive environment. We offer competitive benefits to ensure the health and well-being of our employees and their families. These benefits include health insurance, retirement plans, and paid time off, alongside unique perks like professional development and diversity training programs.

Innovation and Leadership

Drive innovation and industry leadership as part of the Caterpillar team. We empower our employees to lead from their first day on the job, encouraging continuous improvement and career advancement. At Caterpillar, your ideas will shape the future of our business and the industries we serve.

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Prepare for Your Interview

Make a great first impression. Prepare for your interview at Caterpillar by reviewing common questions and practicing your responses. Tailor your resume to highlight the experiences and skills that make you the ideal candidate for the position you are applying for. At Caterpillar, Inc., every role offers the chance to make an impact. Come be a part of our team and drive the future of our global industries. Your career at Caterpillar is not just about what you'll accomplish, but how you'll grow and the innovation you'll lead. Join us and build a career that matters.
Learn more about Caterpillar, Inc
Size
107,700 employees
Market Cap
$125.3 billion
Industry
Net Income
$2.9 billion
Founded
1925
5 Year Trend
+5.8%
Revenue
$41.7 billion
NASDAQ

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