Demand Generation Manager - US

H Company

$110K — $140K *
US-Anywhere
+ 2 other locationsRemote
Finance & Insurance
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3 to 6 years in ABM or demand generation at a B2B SaaS or enterprise AI company
  • Proven experience managing a named-account list with demonstrable pipeline outcomes
  • Deep knowledge of Clay, Apollo, and agentic enrichment workflows
  • Experience in sourcing meetings, not handling event logistics
  • Exceptional writing skills for high-level executive outreach
  • Ability to thrive in ambiguity at an early-stage company

Responsibilities

  • Run account-based marketing (ABM) for 120 named accounts in healthcare and finance
  • Own the conference pipeline for 10 key events, ensuring pre-scheduled meetings
  • Manage and optimize the tool stack including Clay, Apollo, and HubSpot
  • Track and report on key metrics like meetings sourced and account engagement
  • Define and improve outreach sequences to engage senior executives

Benefits

  • Remote-first work environment with travel for conferences
  • Annual bonus structured around performance metrics
  • Equity participation in the company option plan
Full Job Description
Your role:

You own the top of the funnel. That means two things simultaneously: running a disciplined account-based motion across 120 named accounts in financial services and healthcare, and making sure H shows up at the 10 trade events on our 2026 calendar with meetings already booked before we land. Neither of those is a support function. Both are yours to own.

This is not a campaign execution job. It is a pipeline sourcing job with a marketing methodology. The person who thrives here has a strong opinion about which accounts to prioritize, knows how to build a sequence that gets replies from a VP Finance at a regional health payer, and can set up a Clay workflow to enrich 500 accounts over a weekend without asking for help.

What youll do
  • Run the ABM motion for 120 named accounts across two verticals - healthcare payers and enterprise finance - working closely with the VP Sales on account prioritization, contact mapping, and sequence design. You build the list, enrich it, write the outreach, track engagement, and hand warm accounts to sales with context.
  • Own conference pipeline for 10 events across AHIP, Beckers, Gartner CFO, AICPA ENGAGE, AWS Summit, and others. That means pre-event outreach to confirmed attendees, meeting scheduling before the show opens, and post-event follow-up that doesnt let warm conversations go cold.
  • Build and operate the tool stack. We use Clay, Apollo, Bombora, LinkedIn Sales Navigator, and HubSpot. If you think something is missing or broken, fix it or propose a replacement.
  • Measure what matters. Meetings sourced, accounts engaged at each tier, event-attributed pipeline, sequence reply rates. You own the reporting.

What we are looking for:
  • 3 to 6 years running ABM or demand generation at a B2B SaaS or enterprise AI company. Youve owned a named-account list and can describe what happened to it - what worked, what didnt, and what the pipeline numbers were.
  • Real fluency with Clay, Apollo, and agentic enrichment workflows. "Familiar with" is not the bar. You should be able to build a multi-source enrichment waterfall, write a personalization variable from a scraped signal, and troubleshoot a broken webhook. We are an AI company and we expect you to use AI tools like a practitioner, not a tourist.
  • Experience running event pipeline, not event logistics. Youve done the pre-show outreach, booked the meetings, and tracked what converted. Conference coordination is not the skill - meeting sourcing is.
  • Strong written voice. The accounts on this list are CFOs, Controllers, and VP-level operations leaders at Fortune 500 companies. Your outreach has to earn a reply from someone getting 40 AI vendor emails a week.
  • Comfort operating in ambiguity at an early-stage company. There is no established playbook here. Youll help write it.

Location:
  • Remote from the US

What we offer
  • Base salary $110,000 to $140,000 depending on experience.
  • Annual bonus of 15-20% tied to pipeline metrics.
  • Equity participation in Hs US option plan.
  • Remote-first with occasional travel to conferences and company events.

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