The Hershey Company

CSE Kroger

The Hershey Company$118K — $148K *
Retail & Consumer Goods
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree required
  • At least 5+ years relevant sales experience
  • Strong business and financial acumen with experience managing P&L performance
  • Expertise in forecasting, planning, and data analysis
  • Proven ability to influence and build trusted relationships
  • Results-oriented mindset with strong problem-solving skills
  • Demonstrated leadership, collaboration, and communication skills

Responsibilities

  • Achieve net sales and market share targets through customer-specific business plans
  • Manage trade funds in compliance with SOX requirements
  • Utilize analytical tools to drive insights and business decisions
  • Develop accurate sales forecasts in partnership with cross-functional teams
  • Execute annual merchandising plans and manage trade budgets
  • Lead business planning discussions with Kroger merchants
  • Monitor customer-related expenses to support profitability

Benefits

  • Medical, dental, and vision coverage
  • Wellness programs supporting physical and mental health
  • Competitive pay with annual incentive opportunities
  • 401(k) with company match
  • Paid time off and flexible working arrangements
  • Career development programs and learning opportunities
Full Job Description
Location

Cincinnati, OH

How will you fit into the big picture?

The Kroger Customer Sales Executive (CSE) is responsible for profitably growing Kroger's Hershey business to achieve objectives and plans; including net sales, market share, trade spend, and sales activity margin. This role leads the development of Kroger HQ selling strategies with a focus on our Instant Consumable and Front-End business.

What will you do?

The Customer Sales Executive (CSE) serves as a strategic subject matter expert responsible for driving profitable growth, strengthening customer relationships, and delivering business results for Kroger. This role leverages advanced sales, forecasting, analytical, and financial expertise to achieve net sales, market share, trade spend, and margin objectives while serving as a trusted advisor to internal and external stakeholders.

Key Responsibilities
  • Achieve net sales, market share, trade spend, and sales activity margin targets by developing and executing customer-specific business plans.
  • Manage and allocate trade funds in compliance with Sarbanes-Oxley (SOX) requirements to support profitable growth.
  • Utilize Hershey and customer analytical tools, including PlanEx, Circana, Market 6, and 84.51, to drive insights and business decisions.
  • Develop accurate sales forecasts and business plans in partnership with Customer Planning, Sales Planning, Sales Finance, and other cross-functional teams.
  • Create and execute annual merchandising plans, manage trade budgets, clear deductions, process invoices, and support post-audit activities.
  • Lead line reviews and business planning discussions with Kroger merchants and cross-functional partners to identify growth opportunities.
  • Monitor and manage customer-related expenses, including waste and supply chain costs.
  • Build strong partnerships with Kroger stakeholders and internal teams to deliver mutually beneficial solutions and agreements.
  • Partner closely with Category Management to develop customer insights, growth strategies, and business recommendations.
  • Support centralized selling initiatives, Joint Business Planning (JBP) activities, and division-level strategic priorities.


Qualifications & Skills
  • Strong business and financial acumen with experience managing P&L performance and trade investments.
  • Expertise in forecasting, planning, data analysis, and translating insights into actionable strategies.
  • Proven ability to influence, negotiate, and build trusted relationships with customers and cross-functional partners.
  • Results-oriented mindset with strong problem-solving and decision-making skills.
  • Ability to thrive in a fast-paced, data-rich environment while balancing multiple priorities.
  • Demonstrated leadership, collaboration, and communication skills.

This role is responsible for delivering measurable business results, strengthening customer partnerships, and identifying growth opportunities that support both Kroger and Hershey strategic objectives.

Minimum Education & Requirements

  • Education: Bachelor's degree required

  • Experience: At least 5+ years relevant sales experience


Benefits & Perks

At Hershey, we offer competitive pay and a comprehensive total rewards package designed to support your wellbeing, financial security, and life outside of work.

  • Health & Wellbeing: Medical, dental, and vision coverage, plus wellness programs that support your physical and mental health
  • Financial Security: Competitive pay, annual incentive opportunities, and a 401(k) with company match
  • Time Off & Flexibility: Paid time off, company holidays, and flexible ways of working where applicable
  • Growth & Development: Career development programs, learning opportunities, and internal mobility


Benefits may vary based on role, location, and eligibility.

The anticipated base salary range for this role is $118800-$148500 per year. The actual base salary offered will depend on a variety of job-related factors, including, but not limited to, experience, skill set, education, and training. In addition to a market-competitive base salary, our Total Rewards package includes performance-based incentives and a comprehensive, competitive benefits package designed to support overall physical, mental, and financial well-being (as applicable). Learn more about Hershey's benefits and all the resources Hershey provides to support our employees' physical, emotional, and financial well-being by visiting the Hershey Digital Employee Experience at www.askHRbenefits.hersheys.com

About The Hershey Company

The Hershey Company Careers

Join the sweetest team on earth at The Hershey Company, a global leader in chocolate and sugar confections. With a rich heritage of innovation and leadership, The Hershey Company offers unparalleled job opportunities in an environment that champions diversity, creativity, and growth. Work You’ll Do Embark on a fulfilling career journey with The Hershey Company, where you can contribute to a range of exciting projects that help shape the future of the confectionery industry. At Hershey, you will work alongside a diverse team of professionals who are passionate about delivering joy through their products and innovations. Transform your professional life by engaging in roles that leverage your unique skills and aspirations. Whether in marketing, research and development, production, or sales, each position at Hershey is designed to foster leadership and professional growth. Lead with Innovation At The Hershey Company, innovation is at the core of everything we do. From creating delightful new treats to enhancing our sustainable practices, our team is constantly pushing the boundaries of what's possible in the confectionery space. Join a company where your ideas and leadership can make a tangible impact on our products and processes, driving growth and excellence in the industry. Explore Career Opportunities The Hershey Company is committed to nurturing talent and providing its employees with the tools they need for success. Explore a variety of job opportunities and internships that can help you build a rewarding career. Our positions are designed to challenge your skills and help you grow as a professional. Be Part of Our Culture Experience a company culture that values teamwork, integrity, and respect. At Hershey, we believe in creating an inclusive environment where every employee can thrive. Our commitment to diversity and inclusion is evident in our everyday operations and the positive atmosphere our team members enjoy. Benefits and Growth Invest in your future with The Hershey Company’s comprehensive benefits package, designed to support your health, well-being, and financial security. Embrace opportunities for career advancement through professional development programs and continuous learning initiatives. Networking and Professional Development Enhance your career prospects through Hershey’s robust networking opportunities. Connect with industry leaders, participate in global conferences, and engage in diversity training programs that prepare you for leadership roles within the company. Join Our Team Search for open positions that match your skills and interests on The Hershey Company’s careers page. We are looking for passionate, innovative, and driven individuals to join our team and help us continue our legacy of success and leadership in the confectionery industry. Stay Connected Keep up to date with the latest career tips, company news, and industry insights—all from the people who work at The Hershey Company. Subscribe to our careers blog and personalize your job alerts to find out about the exciting and rewarding opportunities that await you at Hershey. Explore, innovate, and grow with The Hershey Company. Discover how your career can flourish in an environment dedicated to nurturing talent and celebrating success. Join us and be part of a team that’s making a difference in the sweetest way possible!
Learn more about The Hershey Company
Size
16,620 employees
Market Cap
$48.1 billion
Industry
Net Income
$1.2 billion
Founded
1894
5 Year Trend
+3.8%
Revenue
$8.1 billion
NASDAQ

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