Job DescriptionSummary/ObjectiveAs Creative Director, you will lead a team of designers, videographers, and brand storytellers to produce compelling work across marketing campaigns, product launches, video content, events, and digital experiences-including UI/UX for software and simulation interfaces.
Supervisory Responsibilities:- Supervise and support assigned team members and departmental personnel
- Provide ongoing coaching, direction, performance management
- Prioritize team workload and oversee project execution to ensure deadlines are met
- Participate in interviewing, hiring, onboarding, and termination processes in partnership with HR
Primary Functions- Define and elevate the Full Swing brand identity across all channels-digital, print, in-product, and experiential.
- Direct high-impact marketing campaigns, product launches, and brand partnerships (e.g., PGA Tour, athlete endorsements).
- Collaborate closely with product, engineering, and marketing teams to align visual storytelling with product strategy and business goals.
- Lead the creation of engaging multimedia content including video, social media assets, digital ads, and simulator experiences.
- Guide UI/UX direction for our simulator software and companion apps, ensuring world-class design and functionality.
- Manage and mentor a multidisciplinary creative team, fostering innovation, accountability, and excellence.
- Own relationships with external creative partners, agencies, and production vendors.
- Monitor performance and iterate based on creative KPIs, user feedback, and brand metrics.
- Perform other duties as assigned.
QualificationsRequired Education, Experience & Skills- Bachelor's degree in Graphic Design, Fine Arts, Marketing, or a related field required.
- 8+ years of experience in creative leadership roles, preferably in sports tech, entertainment, or consumer electronics.
- Strong portfolio demonstrating work across branding, video, product UI, and integrated campaigns
- Experience with luxury, lifestyle, or sports brands a strong plus.
- Proficiency in Adobe Creative Suite, Figma, and motion/video editing tools.
- Strategic thinker with strong storytelling, conceptual, and executional skills.
- Comfortable presenting to executives, athletes, and external stakeholders.
- Passion for golf, sports, or interactive technology is highly desirable.
- Willingness to travel up to 15% of time
Salary Range: $150,000-$190,000
This role operates in a hybrid or office-based environment, depending on company needs. (Role starts at 6-9 months in office)
Additional InformationAs part of our selection process, external candidates may be required to attend an in-person interview with a VERSANT Media employee at one of our locations prior to a hiring decision.