Creative Director

Versant Media

• $150K — $190K *
Media
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Graphic Design, Fine Arts, Marketing, or related field
  • 8+ years of experience in creative leadership roles, preferably in sports tech or entertainment
  • Strong portfolio showcasing branding, video, product UI, and integrated campaigns
  • Experience with luxury, lifestyle, or sports brands is a strong plus
  • Proficiency in Adobe Creative Suite, Figma, and motion/video editing tools
  • Strategic thinker with excellent storytelling and executional skills
  • Comfortable presenting to executives and external stakeholders
  • Passion for golf, sports, or interactive technology is highly desirable

Responsibilities

  • Supervise and support assigned team members and departmental personnel
  • Provide ongoing coaching and performance management
  • Prioritize team workload and oversee project execution
  • Define and elevate the Full Swing brand identity across all channels
  • Direct high-impact marketing campaigns and product launches
  • Collaborate with product, engineering, and marketing teams
  • Lead the creation of engaging multimedia content
  • Guide UI/UX direction for simulator software and apps
  • Manage relationships with external creative partners and production vendors
  • Monitor performance and iterate based on KPIs and user feedback

Benefits

  • Hybrid or office-based work environment
  • Willingness to travel up to 15% of the time
Full Job Description
Job Description

Summary/Objective
As Creative Director, you will lead a team of designers, videographers, and brand storytellers to produce compelling work across marketing campaigns, product launches, video content, events, and digital experiences-including UI/UX for software and simulation interfaces.

Supervisory Responsibilities:
  • Supervise and support assigned team members and departmental personnel
  • Provide ongoing coaching, direction, performance management
  • Prioritize team workload and oversee project execution to ensure deadlines are met
  • Participate in interviewing, hiring, onboarding, and termination processes in partnership with HR

Primary Functions
  • Define and elevate the Full Swing brand identity across all channels-digital, print, in-product, and experiential.
  • Direct high-impact marketing campaigns, product launches, and brand partnerships (e.g., PGA Tour, athlete endorsements).
  • Collaborate closely with product, engineering, and marketing teams to align visual storytelling with product strategy and business goals.
  • Lead the creation of engaging multimedia content including video, social media assets, digital ads, and simulator experiences.
  • Guide UI/UX direction for our simulator software and companion apps, ensuring world-class design and functionality.
  • Manage and mentor a multidisciplinary creative team, fostering innovation, accountability, and excellence.
  • Own relationships with external creative partners, agencies, and production vendors.
  • Monitor performance and iterate based on creative KPIs, user feedback, and brand metrics.
  • Perform other duties as assigned.


Qualifications

Required Education, Experience & Skills
  • Bachelor's degree in Graphic Design, Fine Arts, Marketing, or a related field required.
  • 8+ years of experience in creative leadership roles, preferably in sports tech, entertainment, or consumer electronics.
  • Strong portfolio demonstrating work across branding, video, product UI, and integrated campaigns
  • Experience with luxury, lifestyle, or sports brands a strong plus.
  • Proficiency in Adobe Creative Suite, Figma, and motion/video editing tools.
  • Strategic thinker with strong storytelling, conceptual, and executional skills.
  • Comfortable presenting to executives, athletes, and external stakeholders.
  • Passion for golf, sports, or interactive technology is highly desirable.
  • Willingness to travel up to 15% of time

Salary Range: $150,000-$190,000

This role operates in a hybrid or office-based environment, depending on company needs. (Role starts at 6-9 months in office)

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with a VERSANT Media employee at one of our locations prior to a hiring decision.

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