The Creative Director works with Philanthropy Communications and Integrated Marketing leadership to shape how Dana-Farber Cancer Institute's philanthropic mission is expressed through compelling storytelling, brand strategy, and integrated creative campaigns that support the Division's fundraising and donor engagement goals. The Creative Director plays a key role in ensuring Dana-Farber's philanthropic storytelling connects donors with the transformative impact of their generosity. This position reports to the Assistant Vice President (AVP), Philanthropy Brand Communications.
This position's work location is fully remote with occasional time on-campus in Brookline, MA. The selected candidate may only work remotely from a New England state (ME, VT, NH, MA, CT, RI).
PRIMARY DUTIES AND RESPONSIBILITIES: - Serve as the creative lead for the Division of Philanthropy, shaping how Dana-Farber's mission and impact are communicated through brand storytelling and integrated campaigns. Partner with senior marketing leadership to align creative strategy with fundraising priorities and institutional goals.
- Develop and lead creative strategies for major fundraising initiatives, including donor communications and integrated marketing across the Division. Translate institutional priorities, fundraising objectives, and audience insights into compelling creative approaches and storytelling frameworks.
- Oversee end-to-end creative development across channels, from concept through execution for print, digital, video, social, photography, and experiential donor engagement. Ensure integrated creative approaches connect platforms and touchpoints into a cohesive narrative.
- Use insights to strengthen performance and engagement, applying audience research, performance data, and campaign learnings to refine strategy and improve storytelling and design effectiveness. Balance creative intuition with data-informed decision-making to drive measurable impact.
- Steward and evolve brand standards within philanthropic communications, maintaining consistency for Dana-Farber and The Jimmy Fund while encouraging thoughtful innovation. Review and guide creative work to uphold high standards of design quality, storytelling, and brand alignment.
- Collaborate cross-functionally to deliver cohesive campaigns, partnering with Integrated Philanthropy Marketing, Philanthropy Communications, fundraising teams, writers, strategists, and digital teams. Serve as a creative advisor across the Division, including reviewing results with partners and applying learnings to future work.
- Lead, mentor, and strengthen the creative function and operations, guiding designers and art directors through clear direction, feedback, and development. Improve processes and workflows, ensure on-time/on-budget delivery, manage freelance/vendor relationships, and contribute to planning and strategic discussions that shape philanthropy marketing.
KNOWLEDGE, SKILLS, AND ABILITIES REQUIRED: - Exceptional written and verbal communication skills with the ability to influence and collaborate across a People leadership: Mentoring and growing creative teams, setting direction and standards, managing budgets/timelines/vendors, and improving workflows.
- Industry and design knowledge: Expertise in design thinking, typography, and layout, as well as other forms of marketing.
- Data and insights capability: Using research, segmentation, testing, and performance metrics to optimize creative and improve engagement.
- Cross-functional influence and stakeholder management: Partnering with senior leaders and diverse teams, aligning priorities, navigating feedback, and building consensus.
SUPERVISORY RESPONSIBILITIES: Directly supervise members of the creative team, including designers and art directors, and collaborate closely with cross-functional partners across the Division of Philanthropy.
MINIMUM JOB QUALIFICATIONS: Minimum Education:
Bachelor's degree required preferably in graphic design, visual communication, marketing, or a related field.
Minimum Experience:
- 6+ years of relevant work experience in in creative leadership, brand design, or marketing communications.
- Strong portfolio demonstrating impactful creative work across multiple channels.
- Deep understanding of brand systems and integrated marketing campaigns.
- Exceptional storytelling and visual communication skills with the ability to translate complex ideas into clear, compelling narratives.
- Experience collaborating with cross-functional teams including marketing, digital, and communications.
- Strong presentation and communication skills with the ability to articulate creative vision and strategy.
- Experience developing integrated campaigns across digital, video, and traditional channels.
- Ability to apply audience insights and performance data to inform creative strategy and campaign development.
License/Certification/Registration:
None
At Dana-Farber Cancer Institute, we work every day to create an innovative, caring, and inclusive environment where every patient, family, and staff member feels they belong. As relentless as we are in our mission to reduce the burden of cancer for all, we are committed to having faculty and staff who offer multifaceted experiences. Cancer knows no boundaries and when it comes to hiring the most dedicated and compassionate professionals, neither do we. If working in this kind of organization inspires you, we encourage you to apply.
The hiring range is based on market pay structures, with individual salaries determined by factors such as business needs, market conditions, internal equity, and based on the candidate's relevant experience, skills and qualifications.
For union positions, the pay range is determined by the Collective Bargaining Agreement (CBA).
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