Copywriter

Vuori, Inc

$71K — $90K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 4+ years of copywriting experience in consumer, fashion, lifestyle, wellness, retail, or creative agency environments.
  • Strong portfolio showcasing digital-first copy across email and paid media.
  • Sharp, concise writing style that captures complex ideas simply.
  • Effective product storyteller translating features and benefits into relatable language.
  • Ability to balance brand storytelling with performance-focused copy.
  • Highly collaborative, working closely with creative and cross-functional teams.
  • Organized and detail-oriented, capable of managing multiple projects in a fast-paced setting.

Responsibilities

  • Write and develop engaging copy across Vuori's digital platforms, primarily in email.
  • Translate product stories into channel-appropriate executions.
  • Own all aspects of email copy from subject line to call to action.
  • Produce concise copy for paid media across various formats and campaign objectives.
  • Collaborate with designers and marketers to integrate copy and visual storytelling.
  • Understand Vuori's products and customer needs to communicate effectively.
  • Adapt brand voice for different channels while maintaining consistency.
  • Contribute innovative ideas and cultural insights to enhance creative work.

Benefits

  • Health Insurance
  • Savings and Retirement Plan
  • Employee Assistance Program
  • Generous Vuori Discount & Industry Perks
  • Paid Time Off
  • Wellness & Fitness benefits
Full Job Description
Job Description

Vuori is looking for a Copywriter to join our copy team and help shape how the brand shows up across the digital customer journey. With a primary focus on email, this writer will create sharp, engaging copy across paid media, loyalty, digital marketing, and select seasonal and omnichannel initiatives. You'll translate product stories, campaign ideas, and brand priorities into copy that feels distinctly Vuori-clear, considered, relevant, and made for the channel. This is a highly collaborative role for a versatile writer with strong instincts, an eye for detail, and the ability to move fluidly between a subject line, a product story, and a larger brand moment.

What you'll get to do:
  • Write and develop copy across Vuori's digital ecosystem, with a primary focus on email and additional work spanning paid media, loyalty, digital marketing, and select omnichannel initiatives.
  • Bring product stories to life across the customer journey, translating larger creative ideas into compelling, channel-right executions.
  • Own email copy from subject line through CTA, finding fresh ways to balance brand storytelling, product education, and commercial objectives.
  • Write concise, high-impact copy for paid media across a range of formats, audiences, products, and campaign objectives.
  • Partner closely with designers, art directors, marketers, CRM, loyalty, e-commerce, and other cross-functional teams to develop work where copy and visual storytelling feel considered together.
  • Develop a deep understanding of Vuori's products, fabrics, technologies, and customer, turning product details into clear and compelling reasons to care.
  • Adapt Vuori's voice thoughtfully across channels and audiences while maintaining a consistent point of view and high creative standard.
  • Contribute ideas beyond the brief, bringing curiosity, cultural awareness, and a strong editorial perspective to the work.


Qualifications

Who you are:
  • 4+ years of copywriting experience, ideally within a consumer, fashion, lifestyle, wellness, retail, or creative agency environment.
  • A strong portfolio demonstrating digital-first copywriting across email, paid media, and/or other consumer-facing channels.
  • A sharp, concise writer who understands that some of the hardest-working copy can also be the shortest.
  • Strong product storyteller with the ability to translate features, benefits, and technical information into language that feels human and compelling.
  • Comfortable moving between brand storytelling and performance-minded copy-and understands that the strongest work can do both.
  • Highly collaborative and comfortable partnering closely with creative and crossfunctional teams from brief through final execution.
  • Organized, detail-oriented, and able to manage multiple projects, feedback streams, and deadlines in a fast-moving creative environment.
  • Curious, adaptable, and tuned into culture, language, and the way brands communicate today.


Additional Information

Our investment in you:

At Vuori, we're proud to offer the following to our employees:
  • Health Insurance
  • Savings and Retirement Plan
  • Employee Assistance Program
  • Generous Vuori Discount & Industry Perks
  • Paid Time Off
  • Wellness & Fitness benefits

The salary range for this role is $71,000 per year - $90,000 per year.

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