Job Title:Content Marketing Manager
Role Overview:Trellix is looking for a Content Marketing Manager to help deliver exceptional customer value through high-impact content that supports demand generation, customer engagement, product marketing, and brand storytelling.
In this role, you will be responsible for developing and executing marketing strategies and content that promote our cybersecurity solutions, products, and services. You will work closely with cross-functional teams, including Brand & Digital, PR, Customer Marketing, Product Marketing, Research, Sales, and Sales Enablement to drive market awareness, generate leads, and ultimately support our growth objectives.
The ideal candidate is data driven, strategic, and willing to roll up their sleeves to get things done. The role requires a candidate with strong leadership skills, creativity, and the ability to thrive in a dynamic culture.
About the Role- Develop and execute content marketing strategies to achieve marketing objectives, increase brand visibility, drive demand, and deliver exceptional customer engagement.
- Create compelling and engaging short and long-form content for multiple channels, such as demand gen content, blog posts, articles, social media updates, white papers, case studies, videos, infographics, and newsletters.
- Translate technical concepts into clear value propositions
- Conduct thorough research on industry trends, target audience preferences, and competitor activities to identify content opportunities and gaps.
- Collaborate with internal stakeholders to understand business goals, target audience personas, and product/service offerings to create relevant and impactful content.
- Monitor and analyze content performance metrics to identify areas for improvement and make data-driven recommendations to refine strategies and improve ROI.
- Oversee content production workflows and processes
About You - 4 to 6 years experience in B2B content marketing or other communications/editorial experience, ideally within the cybersecurity industry
- Experience working within fast-paced, deadline-driven environments
- Exceptional written and verbal communication skills
- Excellent interpersonal skills
- Customer-first mentality
- Ability to work independently and manage projects with many moving parts
- Demonstrated commitment to quality and attention to detail
- Strong portfolio of your own work
- Strong grasp of SEO, AEO, and CRO best practices
- Proficiency with AI tools, coupled with excellent critical thinking skills and judgment
- Great teammate with a growth mindset
Company Benefits and Perks:We believe that the best solutions are developed by teams who embrace each other's unique experiences, skills, and abilities. We work hard to create a dynamic workforce where we encourage everyone to bring their authentic selves to work every day. We offer a variety of social programs, flexible work hours and family-friendly benefits to all of our employees.
- Retirement Plans
- Medical, Dental and Vision Coverage
- Paid Time Off
- Paid Parental Leave
- Support for Community Involvement