The Content Manager owns the operational backbone of [solidcore]'s content engine: planning, trafficking, and production support that keeps content moving from brief to launch. This role partners closely with the Director of Content, Brand Marketing, and cross-functional teams to keep the content execution and pipeline organized, on schedule, and grounded in performance data.
Key Responsibilities:Content Process, Planning & Trafficking- Champion content processes and workflows, and identify bottlenecks across the pipeline (production, trafficking, publishing); propose fixes to increase speed and output quality
- Support the briefing, tracking, trafficking, and edit process of all content and deliverables across channels, from shoots, influencers, partnerships, and UGC/earned to the appropriate channel owners and platforms, working in partnership with Brand Marketing
- Coordinate and lead recurring sync meetings with appropriate cross-functional partners to support content processes and upcoming needs
- Coordinate and lead content intake and asset management across channels to align on timing, priorities, and asset needs
- Own and maintain the content channel matrix, ensuring channel roles, formats, content types, and specs are kept current as platform needs evolve and new priorities emerge; serve as the operational source of truth for how content is mapped across channels
- Oversee the Air DAM system, including the IP and usage rights process, user access and permissions, file hygiene (naming conventions, metadata tagging, archiving cadence), and usage rights/licensing documentation - ensuring cross-functional partners follow established processes for the content within their ownership
Shoot & Production Support- Support pre-production planning, including creative briefs, shot lists, mood boards, and shoot schedules, in partnership with the Director of Content, brand team, and cross-functional partners
- Support coordination of shoot operations, including location, vendors, and talent/crew logistics, scouting, bookings, contracts, releases, and call sheets
- Coordinate and manage recurring sync meetings including content and calendar reviews, shoot planning, and post-production editing
- Track production timelines, budgets, and vendor/contractor deliverables
- Manage the post-shoot asset pipeline
- Run quality control and coordination on delivered assets against the shot list and brief before handoff to editing and channel owners
Content & Creative Analysis- Analyze content performance across paid and organic channels to identify what's working and translate that into recommendations for immediate optimizations, while supporting future calendar planning and creative briefs
- Monitor competitive and category content trends to flag emerging formats and creative opportunities
- Run post-shoot and post-campaign post-mortems to capture what worked and feed learnings for upcoming projects and briefs
Qualifications & Experience:- Bachelor's degree in Marketing, Communications, Media Production, or a related field, or equivalent practical experience
- 4-6 years of experience in content operations, production coordination, marketing operations, or a related content management role
- Experience managing digital asset management (DAM) systems, file organization, and usage rights/licensing workflows
- Strong project management skills, with the ability to manage multiple content workstreams and cross-functional stakeholders simultaneously
- Experience analyzing content or campaign performance data (paid and/or organic) and translating insights into actionable recommendations
- Familiarity with production and shoot logistics (scheduling, vendor/talent coordination, budgets) strongly preferred
- Excellent organizational, written, and verbal communication skills; comfortable operating as a central point of coordination across teams
- Proficiency with content calendar, project management, and DAM tools (e.g., Air, Asana, or similar platforms)
Compensation & Benefits:- Compensation range: $85,522 to $97,282, based on experience
- Bonus eligibility based on performance
- Monthly cell phone stipend
- 401(k) with employer match
- Medical, dental, and vision insurance
- Paid parental leave and parental pay benefits
- Free telehealth services
- Employee Assistance Program (EAP)
- Pre-tax commuter benefits
- Flexible PTO
- Free drop-in classes at [solidcore]
- And more!
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