We are looking for a relentless, growth-obsessed Chief Marketing Officer to own our end-to-end go-to-market engine, aggressive demand generation, brand positioning, and pipeline creation. In this role, you will turn our AI-native platform into a recognized category leader, maximize top-of-funnel reach, and directly fuel enterprise sales pipeline.

You will bridge sharp, creative storytelling with commercial discipline, leveraging modern AI-native marketing tools and strategies to build, scale, and optimize a world-class marketing organization.

This role reports directly to the Chief Revenue Officer and will work closely with the broader GTM leadership team.

What you'll do

1. Demand Generation & Top-of-Funnel Growth

Inbound Engine: Own full-funnel customer acquisition, designing and executing aggressive demand generation campaigns to fill the top of the funnel and establish a predictable pipeline.

Account-Based Marketing: Partner seamlessly with ABM and Enterprise Sales teams to penetrate, engage, and unblock high-value strategic target accounts.

Commercial Discipline: Implement robust pipeline tracking, multi-touch attribution, conversion optimization, and ROI reporting from initial awareness to closed-won deals.

2. Category Positioning & Share of Voice

Category Leadership: Establish our brand as the undisputed category leader in AI-native Customer Experience (CX) and agentic platforms.

Market Differentiation: Develop sharp, highly differentiated competitive messaging that clearly articulates our technical and business value over legacy incumbents.

Share of Voice: Lead high-impact content, PR, analyst relations, and executive thought-leadership initiatives to aggressively expand our share of voice.

3. Campaign Execution & Strategic Storytelling

Multi-Channel Campaigns: Architect multi-channel campaigns (webinars, flagship events, digital, case studies, video) that tell compelling customer-centric value stories.

Cross-Functional Alignment: Align Product Marketing, Brand, and Creative strategies across key customer segments and enterprise verticals.

4. Leadership & Operational Speed

Team Scaling: Build, mentor, and scale a high-performing marketing organization spanning Demand Gen, Product Marketing, Brand, and ABM.

AI-Native Operations: Foster a high-velocity culture that actively integrates AI-native marketing tools and automation to drive efficiency and campaign agility.

What you'll need

• Leadership Experience: 8-15+ years of total marketing leadership, with at least 5 years scaling an enterprise or mid-market B2B SaaS business.
• Proven Track Record: Demonstrated success in accelerating top-of-funnel acquisition, building predictable sales pipeline, and driving revenue growth.
• GTM & Sales Alignment: Deep experience partnering directly with Enterprise Sales and ABM models to penetrate high-priority target accounts.
• AI & Tech Domain: Hands-on experience or deep familiarity marketing AI-native, agentic, or emerging enterprise SaaS technologies.
• Metrics & Analytics: Expertise in full-funnel analytics, CAC, pipeline contribution, conversion metrics, and marketing ROI attribution.

Benefits

• Competitive compensation with stock options
• Comprehensive medical, vision, and dental insurance
• 401k matching
• Fitness and wellness stipend
• Mobile phone reimbursement
• Mental well-being benefits
• Professional learning and development stipend
• Parental leave, including adoptive and foster parents
• 3 weeks paid time off (increases with tenure) and unlimited sick leave

$400,000 - $450,000 a year

Compensation is a combination of salary and performance bonus

Separately, you will also receive an equity grant

ASAPP is the agentic Customer Experience Platform (CXP) purpose-built for enterprise customer service. CXP orchestrates AI agents, human expertise, and enterprise systems to resolve customer issues faster and more accurately across voice and digital channels.