Cooley LLP

Business Development Driver Manager

Cooley LLP$170K — $240K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years in marketing or business development, preferably in the legal sector
  • Demonstrated skills in campaign execution and pipeline management
  • Strong knowledge of enterprise CRM tools, particularly Salesforce
  • Supervisory experience preferred but not mandatory
  • Proficiency in Microsoft Office, iManage, and other business applications

Responsibilities

  • Implement structured meeting preparation and opportunity development processes
  • Oversee the creation of impactful briefing materials for client interactions
  • Manage integration of marketing campaigns to ensure qualified lead conversion
  • Coordinate efforts between Marketing, BD leaders, and Partners for clear communication
  • Establish best practices for turning discussions into actionable plans
  • Monitor activity tracking and opportunity status for leadership insights
  • Continuously refine business development processes for improved efficiency

Benefits

  • Professional development and educational opportunities
  • Mentorship and supervision for career growth
  • Participation in hiring and employee lifecycle events
  • Ability to work in a collaborative and innovative environment
  • Opportunity to develop best practices in business development
Full Job Description
Business Development Driver Manager

Cooley is seeking a Business Development Driver Manager to join the Marketing and Client Development team.

Position summary: This role is part of the Business Development Drivers Team, which provides strategic and operational business development support that helps drive coordinated BD and Marketing activity and turn priorities into action. Responsible for managing efforts to strengthen campaign execution, account planning, opportunity development, meeting preparation, follow-up, and pipeline discipline, so BD efforts are more focused and consistently executed. Specific duties and responsibilities include, but are not limited to, the following:

Position responsibilities:

  • Operational Excellence & Discipline: Strengthen the firm's business development "ground game" by implementing structured processes for meeting preparation, opportunity development, and consistent pipeline management.


  • Engagement Strategy & Briefing: Oversee the development of high-impact briefing materials and meeting prep strategies, ensuring partners and BD leaders are fully equipped to maximize every client interaction.


  • Integrated Campaign Activation: Partner with Marketing to manage lead flow and action items, ensuring that campaign engagement and market outreach are seamlessly converted into qualified opportunities.


  • Cross-Functional Coordination: Manage the team that serves as the central point of alignment between Marketing, BD leaders, and Partners, ensuring clear handoffs and internal coordination across all support functions.


  • Execution & Action Planning: Set best practices for translating internal discussions and client meetings into clear, actionable plans, ensuring opportunities move through the pipeline via persistent follow-up and internal accountability.


  • Pipeline Integrity & Reporting: Maintain a rigorous view of firm-wide priorities and progress by overseeing the tracking of activity, opportunity status, and account actions for senior leadership reviews.


  • Process Optimization: Continuously refine the firm's approach to BD support, creating scalable systems that increase efficiency and ensure the growth organization operates with maximum impact and minimal friction.


  • People Leader:


  • Serve as direct supervisor and mentor to direct reports


  • Provide day-to-day supervision of direct reports, ensure compliance with assigned work hours and monitor for compliance with all firm and department policies. Manage staffing coverage, review and process time logs/time off requests


  • Support business professional development and continued educational opportunities


  • In collaboration with immediate supervisor and central HR, participate in hiring, performance appraisals, counseling, termination and other employee lifecycle events


  • All other duties as assigned or required


Skills and experience:

Required:

  • After orientation at Cooley LLP, exhibit proficiency in the Microsoft Office suite, iManage and other firm applications


  • Ability to work extended and/or weekend hours, as required


  • Ability to travel, as required


  • 5+ years applicable experience in the field (e.g., marketing or business development)


  • Demonstrated business development skills (e.g. pipeline management, campaign execution)


  • Strong working knowledge of enterprise CRM ecosystems (e.g., Salesforce)


Preferred:

  • Bachelor's degree


  • Supervisory experience


  • Prior legal industry or professional services experience


Competencies:

  • Entrepreneurial by nature


  • Excellent attention to detail


  • Approaches tasks through a lens of quality and consistency


  • Approaches tasks through a digital first lens


  • Exceptional interpersonal and communication skills with ability to facilitate and solve problems


  • Ability to organize, prioritize and coordinate multiple activities often under tight timelines


  • Takes a consultative approach to set goals, drive projects, and achieve outcomes


  • Strong judgment


  • Team-player with collaborative spirit


  • Unwavering ability to handle and maintain confidentiality regarding firm information, projects,


  • client data


  • High level of professionalism at all times


  • Demonstrated ability to lead through influence and develop talent


  • Proactive, analytical mindset


  • Effective presentation skills


About Cooley LLP

Cooley LLP is an American international law firm, headquartered in Palo Alto, California with offices worldwide. The firm's practice areas include corporate, litigation, intellectual property, fund formation, public markets, employment, life sciences, clean tech, real estate, and tax. Cooley's clients include private and public companies, financial institutions, venture capital firms, and nonprofit organizations. Cooley has been recognized as one of the top law firms for technology and life sciences companies. The firm has also been recognized for its diversity and inclusion initiatives.
Learn more about Cooley LLP
Size
1,200 employees
Industry
Founded
1920

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