Monster Beverage Corporation

Associate Brand Manager, Strategic Brands

Monster Beverage Corporation$75K — $104K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree in Business Administration, Marketing or related field preferred
  • 1+ years of experience in customer and bottler programming
  • 1+ years of experience in motorsports, or strong passion for motorsports
  • Proficiency in Microsoft suite; strong presentation skills
  • Certified Product Marketing Manager (CPMM) desired

Responsibilities

  • Support activation of Motorsports partnerships at events
  • Develop retail programs leveraging key racing properties
  • Manage World of Outlaws Show Car program and ROI
  • Oversee athlete licensing requests and proposals
  • Coordinate on-site hospitality for major motorsports events
  • Submit creative tickets for projects related to motorsports

Benefits

  • Competitive total compensation
  • Opportunities to work at high-profile motorsports events
  • Engagement with prominent figures in the racing industry
  • Potential for career advancement within a dynamic marketing environment
  • Participation in unique brand partnership initiatives
Full Job Description
A Day in the Life:

In the position of Associate Brand Manager - NOS, you will support the development and execution of our Motorsports partnerships. Assist in the activation on-site, creating retail and bottler programs in partnership with Customer and Field Marketing teams. Promote the marketing function with creative tickets, athlete shipments, licensing forms, and other support items related to our motorsports pillar.
The Impact You'll Make:
  • Execution of our motorsports pillar and properties including working with the customer and field marketing team to develop retail programs leveraging World of Outlaws, USAC, GridLife etc.
  • Management of the World of Outlaws Show Car program, reviewing sales requests, scheduling with the events team and ensuring program Return on Investment (ROI).
  • Assist the leadership in managing all athlete licensing requests and proposals. Confirm all licensing forms are filled out completely, review artwork for approval, and submit final forms to licensing for approval.
  • Manage on-site hospitality at larger events like Knoxville Nationals and World Finals. Manage guests on site (customers / bottlers / internal MEC), tickets and suite passes. Maintain guest memo sheets and communicate with
    guests pre-event.
  • Submission of creative tickets for their respective projects including series property POS and athlete hero cards .
Who You Are:
  • Bachelor's Degree in Business Administration, Marketing or related field of study preferred
  • 1+ years of experience in customer and bottler programming
  • 1+ years of experience in motorsports, or passion for motorsports
  • Proficient with Microsoft suite. Strong presentation skills (PPT / email communication).
  • Certified Product Marketing Manager (CPMM) desired


Monster Energy provides competitive total compensation. The estimated annual salary range for this position is listed below. Actual compensation may vary based on skills, qualifications, experience, and work location.

Pay Range

$75,000-$104,000 USD

About Monster Beverage Corporation

Monster Beverage Corporation is an American beverage company that manufactures energy drinks, natural soft drinks, and fruit drinks. The company was founded in 1935 as Hansen's and was renamed Monster Beverage Corporation in 2012. The company's flagship product is Monster Energy, which is one of the top-selling energy drinks in the world. Monster Beverage Corporation is headquartered in Corona, California and has operations in North America, Europe, and Asia.
Learn more about Monster Beverage Corporation
Size
4,092 employees
Market Cap
$52.9 billion
Industry
Net Income
$1.4 billion
Founded
1985
5 Year Trend
+12.7%
Revenue
$4.5 billion
NASDAQ

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