Innovate RemotelyThis position is fully remote, allowing you to enjoy the flexibility of working from home while collaborating with skilled team members and contributing to groundbreaking solutions.
Your ImpactThe Associate Manager, Sales Enablement for Lowe's Media Network (LMN) plays a vital role in the LMN commercialization strategy and integrated planning team. This position is responsible for the development and maintenance of sales enablement materials, including sales narratives, pitch decks, product and solution one-pagers, playbooks, FAQs, external communications, internal communications as it relates to new products, and positioning guidance that clearly articulate LMN's value proposition and offerings. The Associate Manager will work closely with the Mgr-Sales Enablement, the Senior Manager of Integrated Commercialization Planning & Sales Enablement, Media Planning, Client Services, Revenue Operations and Campaign Optimization teams to drive cross-functional alignment and ensure smooth execution of programming initiatives. This role will have a significant impact on the success of commercialization efforts and the optimization of strategic programming.
What You Will Do- Establish frameworks, processes, and priorities that support sales effectiveness, consistent go-to-market execution, and scalable revenue growth.
- Partner with LMN media strategy, campaign management, client services, and enterprise media teams to drive cross-functional alignment and manage integrated planning processes and calendars.
- Develop and maintain sales enablement materials, including sales narratives, pitch decks, product and solution one-pagers, playbooks, FAQs, external communications, internal communications as it relates to new products, and positioning guidance that clearly articulate LMN's value proposition and offerings.
- Support the development and rollout of new LMN programs, planning frameworks, and campaign opportunities through cross-functional collaboration to expand LMN capabilities and improve planning scalability.
- Prepare compelling, audience-specific pitch materials for stakeholders that clearly communicate LMN's value proposition, support consistent sales messaging, and drive stakeholder confidence, alignment, and buy-in for revenue-generating opportunities.
- Monitor and manage performance against set revenue goals, collaborating with the client services team to optimize sales opportunities.
- Prepare client training materials and supporting documentation for the client brand group to ensure stakeholders clearly understand LMN offerings, processes, and expectations, enabling consistent execution, stronger client readiness, and more effective adoption of media solutions.
- Create high-impact, visually compelling presentations that elevate sales narratives and drive client engagement and conversion.
Minimum Qualifications- Bachelor's degree in marketing, finance, or analytics or equivalent years of experience in lieu of education requirement, if applicable
- 5-7 years of experience in marketing
- 3-5 years of experience in digital marketing, performance marketing, or marketing strategy, marketing analytics or related field
- 3-5 years of experience in full funnel media strategy and/or planning in CPG or specialty commerce with exposure to broader marketing strategy
- Experience presenting to or working with CPG, D2C, or specialty commerce brands
Preferred Skills/Education- 1 year of experience in digital marketing analytics
- 1 year of experience in campaign management and media operations
Pay Range: $86,000.00 - $143,600.00 annually
Starting rate of pay may vary based on factors including, but not limited to, position offered, location, education, training, and/or experience. For information regarding our benefit programs and eligibility, please visit our benefits page.
Lowe's hourly remote associates cannot reside in Alaska, California or Hawaii. Lowe's salaried remote associates cannot reside in Alaska or Hawaii.