Century Communities, Inc.

Area Sales Manager

Century Communities, Inc.$100K — $120K *
Real Estate & Construction
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree or equivalent experience in a related field
  • Minimum 5 years in the home building industry, with sales experience
  • At least 1 year in sales management, preferably in public homebuilding
  • Proficient in CRM systems, preferably Salesforce
  • Strong analytical skills for market data interpretation
  • Excellent communication and collaborative influencing skills

Responsibilities

  • Lead and develop a high-performing sales team to meet company sales goals
  • Implement divisional sales strategies alongside the Division VP of Sales
  • Optimize sales pace, margins, and customer satisfaction through performance metrics
  • Create and adjust sales forecasts in collaboration with leadership
  • Recommend pricing and incentive strategies for profitability
  • Maintain awareness of competitors and market trends
  • Spend significant time coaching sales associates in the field
  • Ensure compliance and accuracy in contract transactions
  • Proactively address backlog resolution impacting closings
  • Inspect sales offices and communities for improvement opportunities
  • Recruit and retain top sales talent for future growth
  • Engage directly with homebuyers to ensure high satisfaction

Benefits

  • Collaborative work environment with strong leadership support
  • Opportunities for professional development and coaching
  • Engagement in strategic decision-making processes
  • Involvement in innovative sales strategy developments
  • High degree of autonomy and responsibility in role
Full Job Description
What You'll Do:

The Area Sales Manager (ASM) is responsible for leading a high-performing sales team across assigned communities to achieve company sales goals, drive consistent execution of Century's sales process, and elevate customer experience. This role partners closely with the Division sales leader to execute sales strategy, manage performance metrics, and develop talent that drives sustainable growth.

Your Key Responsibilities Include:
  • Support and participate with the Division VP of Sales to develop and implement divisional sales strategies aligned with company objectives and business plans.
  • Balance key performance metrics with each Sales associate to optimize sales pace, margins, and customer satisfaction.
  • Collaborate with leadership to create accurate sales forecasts and adjust tactics to market conditions.
  • Recommend pricing and incentive strategies to maximize absorption while maintaining profitability targets.
  • Maintain a deep understanding of competitors, market trends, and product positioning within assigned areas.
  • Partner with Marketing, Construction, and IHL teams to align community readiness, promotional activity, and financing strategies.
  • Spend the majority of time in the field, coaching sales associates through live selling, sales funnel reviews, and market feedback.
  • Ensure all contract transactions are complete, accurate, and compliant, collaborating closely with the Centralized Contracts and Closings Team.
  • Manage backlog resolution and work proactively to address outstanding items impacting closings.
  • Visit and inspect sales offices and communities to identify improvement opportunities.
  • Recruit, coach, and retain top-performing sales talent; maintain a strong pipeline for future growth.
  • Regularly engage with homebuyers to resolve issues promptly and ensure high customer satisfaction.
  • Report key insights and performance data to Division Leadership and other departments as needed.
  • Perform additional duties as assigned.

What You Have:
  • Deep understanding of the Century sales process and new home sales cycles.
  • Strong coaching and mentoring skills with the ability to deliver actionable feedback and drive accountability.
  • Highly self-directed, initiative-taking, and solutions-oriented.
  • Proficiency in CRM systems (Salesforce preferred), contract management, and reporting tools.
  • Strong analytical ability. Capable of interpreting market data and making informed business decisions.
  • Excellent communication and influencing skills, able to lead through collaboration and clarity.

Your Education and Experience:
  • A Bachelor's degree in a related field or an equivalent combination of education and experience.
  • 5+ years of experience in the home building industry, including a sales role.
  • 1 year in sales management, including training, coaching, leading, and motivating a team in a public homebuilding environment preferred.


About Century Communities, Inc.

Century Communities is a homebuilding company that specializes in the construction of single-family homes, townhomes, and flats. The company was founded in 2002 and is headquartered in Greenwood Village, Colorado. Century Communities operates in 17 states across the United States, with a focus on the western and southeastern regions of the country. The company offers a wide range of home designs and floor plans, with a focus on quality craftsmanship and customer service. Century Communities has been recognized for its commitment to sustainability, with a number of its communities receiving LEED certification.
Learn more about Century Communities, Inc.
Size
1,600 employees
Market Cap
$1.6 billion
Industry
Net Income
$206.1 million
5 Year Trend
+33.5%
Revenue
$3.1 billion
NASDAQ

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