Area Manager - Foodservice

Wells Enterprise

$76K — $99K *
US-AnywhereRemote in Le Mars, IA
Food & Beverages
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree preferred
  • Minimum of three years in Account Management/Sales; preferably in CPG foodservice sales
  • Familiarity with Consumer Packaged Goods and foodservice channel dynamics
  • Experience with syndicated data analysis
  • Strong communication and relationship-building skills

Responsibilities

  • Achieve revenue and trade spend targets for strategic growth
  • Identify and develop potential customers using market data
  • Cold call and build relationships with key influencers
  • Train distributors and brokers on product representation
  • Assist in creating and reviewing annual business plans
  • Leverage sales data to maintain competitive advantage
  • Represent Wells at trade shows and business meetings

Benefits

  • Comprehensive health benefits
  • Financial wellness programs
  • Paid time off (PTO)
  • Annual incentive bonus based on company performance
Full Job Description
Job Description

Functional Area: Sales

The Role

Wells Enterprises is hiring an Area Manager in our Foodservice division, primarily responsible for the Eastern PA/New Jersey market. The Area Manager is responsible for the development, implementation and attainment of sales programs matching strategic growth plans on assigned accounts.

What You'll Do
  • Responsible for attainment of revenue and trade spend targets on assigned accounts in order to sustain strategic, profitable growth for Foodservice accounts.
  • Align with Team Lead to identify key targets by market. Develop potential customers within key segments and use industry data and market knowledge to prospect accounts and create pipeline of high value targets balancing short and long range.
  • Cold call local and regional accounts. Build strategic relationships with key buying influencers within our foodservice network
  • Develop relationships with key agency and distributor personnel, and work with teams to call on and close business. Responsible for Sales call follow up, creating awareness and direction. Provide training to distributor and brokers on our portfolio and selling materials so they can effectively represent Wells.
  • Assist in the development, presentation and review of annual business plans for key customers.
  • Effectively leverage customer, industry, and internal sales information, to understand the business, drive compliance and sustain a competitive advantage.
  • Represents Wells at various trade shows, sales appointments and business meetings.


Qualifications

What You'll Bring
  • Bachelor's Degree Preferred
  • Three years of Account Management/Sales Experience; highly preferred in CPG foodservice sales
  • Working knowledge of the Consumer Packaged Goods and foodservice channel, broker and distributor networks.
  • Experience working with syndicated data, strong communication, presentation and relationship building skills.

The base pay range for this position is $76,648 to $99,507 annually. Actual compensation will be determined based on experience, qualifications, and other job-related factors permitted by law. This pay range represents the anticipated salary for this position at this time.

#LI-remote

What We Offer

At Wells, we're proud to support our employees with comprehensive benefits that enhance health, financial wellness, and include paid time off (PTO). Eligible employees may also receive an annual incentive bonus based on Company performance. Learn more about our benefits here.

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