Amazon E-Commerce Manager (Mississauga, Canada)

This role is responsible to bring to life a tailor-made Amazon ecosystem strategy & plan for the Personal Health US business to achieve our vision and goals. By working closely with our Regional Business Unit, MarComm, Amazon Sales and Agency team, this role is responsible for creating a successful Amazon end to end strategy, media plan & to oversee execution of media & content to achieve a best-in-class consumer experience.

Your role:

• Translates business briefs into a media activation brief and works closely with our agency and partners to bring to life a robust full year Amazon media plan within the Amazon ecosystem to grow our category, build Brand Strength and improve consumer purchase intent.
• Plays a pivot role in coordinating and articulating the work between cross-function teams, including but not limited to, Marcomm, external agencies, owned properties, consumer and shopper insights team, Sales & Marketing teams and our Global Marketing and Sales center of Excellence.
• Leads internal /external stakeholders to create & implement the Personal Health US Amazon 360 strategy (including organic impact). Delivers robust & clear presentations to Senior stakeholders on the performance of Amazon ecosystem. Guides stakeholders for all content needs for Amazon activation (owned and paid content).
• Owns the development of media plans & delivering media targets that are in line with overall business and sales objectives (including high-velocity events).
• Oversees execution of all media plans & content for Amazon including performance management of media plans against business and sales objectives, including translating finalized media plans into sales volume impact and/or forecast.
• Leverages data & insights to adjust in market amazon strategy / media plan to deliver growth on Amazon Market Share, Share of Voice and/or Sales objectives.

You're the right fit if:

• You’ve acquired 2+ years of experience in areas such as Media planning, eCommerce, Online Content Strategy with Amazon media experience as a mandatory; preferably has experience across CPG.
• Your skills include:
  • An excellent understanding of the Amazon ecosystem and how to create demand generation while delivering on sales targets. Experience with both US and CA markets is a plus.​
  • You’re digitally savvy (media trends, Influencers, test & learn mindset (Amazon mandatory). In addition, you have a proven record of media activation plans and results on Amazon.
  • Data driven mindset and demonstrates the ability and agility to act on complex set of data points to optimize for business objectives.
  • Exceptional understanding of media full funnel activation, metrics, and impact of plans in distinct phases into overall brand strength. Agility to pivot quickly, when necessary, based on new data sets.
• You have a Bachelor's/ Master's Degree in Marketing, Digital Marketing, Business Administration, E-Commerce Management or equivalent. (No prior experience needed with a Master’s Degree).
• You have the ability to influence and build strong working relationships.

How we work together

We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week. Onsite roles require full-time presence in the company’s facilities. Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations.

This is an office role.