Western Governors University

Advancement Director - Craft Education

Western Governors University$109K — $170K *
Education, Government & Non-Profit
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree required.
  • 6+ years of experience in major gift fundraising and relationship management.
  • Proven experience in closing and stewarding six-figure donations.
  • Strong familiarity with philanthropic gift regulations and donor rights principles.
  • Experience with apprenticeship programs and funding mechanisms is a plus.

Responsibilities

  • Independently manage a prospect portfolio of 100-125 donors.
  • Engage in the full gift cycle from prospect identification to stewardship.
  • Prepare and deliver compelling proposals and presentations to potential donors.
  • Build long-term, trust-based relationships with donors and stakeholders.
  • Collaborate with internal teams to align fundraising strategies with university priorities.
  • Develop and report on annual fundraising goals and strategies.
  • Ensure all proposals are thoroughly vetted and adherent to organizational standards.

Benefits

  • Comprehensive health benefits including medical, dental, and vision coverage.
  • Flexible paid time off with no need for accrual.
  • Access to a well-being program and various health-related accounts.
  • Discounted tuition rates for WGU programs.
  • Generous parental leave policy.
Full Job Description
Job Description

WGU is dedicated to making workforce-based education affordable and attainable for all by increasing and improving access to higher education and accelerating innovations in learning. WGU Advancement partners with national scale and regionally based foundations, corporations, associations, and high net-worth individuals to solicit and steward impactful investments in support of our strategic initiatives. Since 1997, WGU has redefined ways to access and attain a post-secondary credential of value and fundamentally changed American higher education to be more equitable, affordable, and achievable. As such, our donors reflect that same spirit of innovation and invention in their generosity.

The Advancement Director - Craft Education is responsible for identifying, cultivating, soliciting, and stewarding gifts of $100,000 and above from foundations, corporations, and individual constituents in support of WGU affiliate Craft Education. Acquired by WGU in 2024, Craft Education is the technical platform behind apprenticeship and work-based learning. The Craft team is building a public data utility that scales apprenticeship and ends skilled labor vacancies in the country, so the next generation can earn, learn, and build a career without taking on debt.

The qualified candidate will manage a portfolio of approximately 100-125 donor prospects and will conduct a minimum of 12-15 personal visits a month, entailing online meetings, national or regional travel. This position must work independently and collaboratively with the WGU Advancement team, the Craft Education team, and other stakeholders. The Advancement Director demonstrates progressive development experience in all aspects of fundraising, particularly major and principal gifts. The Director develops long-term relationships with various constituencies and helps ensure a pipeline of major gift donors.

***The Director selected will work primarily from a remote home office in Nashville, yet will be flexible enough to work weekly in a regular cadence as needed from Craft's downtown Nashville/The Gulch offices***

Essential Functions and Responsibilities:


  • Independently identify and manage a portfolio of 100-125 prospects/donors (foundations, corporations, alumni, friends) of Craft Education.


  • Identification and progression of major gift prospects through the gift cycle: (qualification through stewardship) as well as documenting all prospects interactions, outcomes, strategies and rationales in WGU's donor management system.


  • Exceptional communication skills, including proposal development (writing, editing, etc.) and an ability to pitch (written or orally) ideas and concepts to prospective philanthropic investors.


  • Engages prospective donors and builds trust-based relationships.


  • Develops proposals based on WGU's fundraising priorities and donor investment interests.


  • Works collaboratively with the WGU Advancement team, the Craft Education team, and other internal constituents to develop both broad reach and targeted engagement opportunities.


  • Assists in the development of annual fundraising goals and strategy.


  • Works collaboratively across the university so that all proposals/reports are well prepared and properly vetted so that WGU is represented in a professional and thoughtful way.


  • Regularly reports relevant donor activity and strategy to the WGU Advancement and Craft Education teams, and other internal stakeholders.


  • Collaborates internally in adherence to processes, deadlines, budgets, policies, and procedures of WGU.


  • Maintains a positive and constructive attitude while solving problems.


  • Performs other related duties as assigned.


Knowledge, Skill and Abilities:

  • General knowledge of Advancement programs and processes.


  • General knowledge of IRS rules regarding philanthropic gifts and the Donor Bill of Rights.


  • Familiarity with apprenticeship programs, funding mechanisms, and ecosystem challenges and opportunities.


  • Ability to demonstrate mastery in written, oral and interpersonal communication skills.


  • Ability to deliver persuasive and compelling presentations to secure major gifts and donations.


  • Entrepreneurial spirit and independent problem solver.


#LI-BC1

Job Qualifications:
Minimum Qualifications:


  • Bachelor's degree.


  • Six (6) years of experience in cultivating and soliciting major gifts from individuals, corporations, and foundations as well as fundraising and relationship management experience.


  • Experience in cultivating, closing, and stewarding six-figure gifts with national partners.

  • The Director selected will work primarily from a remote home office in Nashville, yet will be flexible enough to work weekly in a regular cadence as needed from Craft's downtown Nashville/The Gulch offices


Up to 25% travel and some weekend work expected.

This position requires travel of up to 25% as well as some weekend work. Attendance at designated company summits is also required (typically one to two per year). Other travel will include attendance at conferences, visits to Craft client and WGU locations, and other business-related events as needed. Additional travel may be assigned as needed to support business requirements.

Position & Application Details

Full-Time Regular Positions (classified as regular and working 40 standard weekly hours): This is a full-time, regular position (classified for 40 standard weekly hours) that is eligible for bonuses; medical, dental, vision, telehealth and mental healthcare; health savings account and flexible spending account; basic and voluntary life insurance; disability coverage; accident, critical illness and hospital indemnity supplemental coverages; legal and identity theft coverage; retirement savings plan; wellbeing program; discounted WGU tuition; and flexible paid time off for rest and relaxation with no need for accrual, flexible paid sick time with no need for accrual, 11 paid holidays, and other paid leaves, including up to 12 weeks of parental leave.

How to Apply: If interested, an application will need to be submitted online. Internal WGU employees will need to apply through the internal job board in Workday.

Additional Information

Disclaimer: The job posting highlights the most critical responsibilities and requirements of the job. It's not all-inclusive.

About Western Governors University

Western Governors University (WGU) is a private, nonprofit online university based in Salt Lake City, Utah. The university was founded by 19 U.S. governors in 1997 with a mission to expand access to higher education. WGU offers undergraduate and graduate degree programs in business, information technology, education, and healthcare. The university is accredited by the Northwest Commission on Colleges and Universities and has been recognized by the White House as an example of excellence in education innovation. WGU has a competency-based learning model, which allows students to progress through their coursework at their own pace based on their mastery of the material.
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