Account Director

Wilen

$150K — $180K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • 7+ years of account management experience in marketing services or advertising agency.
  • Strong knowledge of direct mail production and commercial printing.
  • Experience managing large enterprise accounts.
  • Strong financial acumen, including budgeting and pricing.
  • Excellent presentation and communication skills.
  • Ability to manage multiple high-priority projects.

Responsibilities

  • Serve as the primary relationship manager for senior client stakeholders.
  • Lead the development of marketing strategies and plans aligned with client business objectives.
  • Develop creative briefs and direct creative teams to produce marketing materials.
  • Provide executional support to account team, mentoring staff and managing day-to-day deliverables.
  • Review results to recommend optimized marketing plans.
  • Lead client meetings and creative reviews, including results presentations.
  • Manage financial health of accounts by overseeing budgets and forecasting.
  • Identify opportunities for organic growth with innovative marketing solutions.
  • Foster professional development of team members through mentoring and feedback.
  • Participate in recruitment and evaluation of new talent.

Benefits

  • Health insurance coverage (Medical, Dental, Vision).
  • Paid holidays and paid time off (PTO).
  • 401(k) retirement plan.
  • Additional benefits as per company policy.
Full Job Description
Description

POSITION SUMMARY:

The Account Director (AD) serves as the strategic and executional leader for assigned accounts, responsible for overall retention, growth, and alignment of the agency's efforts with client business goals. The AD oversees and helps support the development and execution of comprehensive marketing campaigns, while fostering senior-level client relationships. As a trusted partner, the AD consistently seeks new opportunities for growth, ensuring the agency delivers high-value, creative solutions that exceed client expectations. The role involves cross-departmental collaboration, leading internal teams, while helping the account team meet client deliverables. Account Directors are business unit leaders, with ultimate responsibility for the success of an account.

RESPONSIBILITIES (including, but not limited to):

All lawful directives of your supervisor or a member of Company management.

  • Serving as the primary relationship manager for senior client stakeholders, providing strategic guidance, proactive communication, and ensuring the successful execution of marketing campaigns.
  • Leading the development of marketing strategies and plans, aligning them with client business objectives using data-driven insights and market expertise to drive growth.
  • Developing creative briefs and direct creative groups in producing marketing materials that meet client goals and expectations.
  • Provide executional support to the account team by mentoring the current staff or acting as a backup to managing the day-to-day deliverables.
  • Review results to determine the recommended marketing plans for continued optimization.
  • Leading client meetings, creative reviews, results read-outs and QBRs.
  • Managing the financial health of accounts by overseeing budgets, forecasting, and ensuring accounts remain in good standing per the agreed upon billing terms.
  • Identifying opportunities for organic growth by recommending new programs and services, while proactively addressing client needs with innovative marketing solutions.
  • Fostering the professional development of team members through mentoring, performance feedback, and providing clear career growth paths.
  • Participating in the recruitment and evaluation of new talent, contributing to the hiring process by reviewing resumes, conducting interviews, and providing feedback.
  • Maintaining a pulse on internal workflows and processes to ensure the smooth execution of projects and the alignment of resources with team capabilities.


QUALIFICATIONS & SKILLS:

  • Bachelor's degree in Marketing, Business, Communications, or a related field (or equivalent experience).
  • 7+ years of account management experience within a direct mail, print, marketing services, or advertising agency.
  • Strong knowledge of: Direct mail production, Commercial printing, USPS regulations and postal optimization, Variable data printing (VDP) and Data-driven marketing
  • Experience managing large enterprise accounts.
  • Strong financial acumen, including budgeting and pricing.
  • Travel to meet with clients in person as needed.
  • Excellent presentation and communication skills.
  • Ability to manage multiple high-priority projects simultaneously.


This job description is subject to change from time to time at the Company's discretion.

As a direct marketing company, there are times when client deadlines dictate additional work hours. Our employees are expected to be available beyond standard work hours when necessary.

For New York, the expected salary range for this position is between $150,000 and $180,000. The actual compensation will be determined based on experience, geographic location, and other factors permitted by law.

Wilen offers a variety of benefits to eligible employees, including health insurance coverage (Medical, Dental, Vision), paid holiday, paid time off (PTO), 401(k), and many others.

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