Drive full-funnel paid media strategy, collaborating with cross-functional teams to ensure alignment across the customer journey, translating business goals into actionable channel plans while managing agency performance effectively.

Take ownership of full-funnel paid media strategy, optimizing demand and conversion. Collaborate with agencies to align business goals with channel mix, budget, and testing, ensuring data-driven performance management across channels.

Optimize financial strategies for vehicle programs as a cost engineering expert. Drive change through system-level analysis, mentor junior engineers, and present critical financial insights to leadership. Collaborate cross-functionally to influence key decisions.

Drive strategic upfit initiatives and lead cross-functional collaborations in a dynamic environment. Utilize data analytics to inform decision-making while managing change in commercial van programs for continuous improvement and innovation.

Explore the intricacies of vehicle safety integration, managing cross-functional teams and leading technical projects to ensure on-time, on-budget delivery while driving innovative safety solutions and stakeholder alignment across automotive programs.