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    Alexandra Goveia

    Brooklyn, New York

    Senior Director of Product Management and UX

    David Yurman

    eCommerce strategist with 12+ year track record of delivering conversion and revenue growth

    I build customer journeys that achieve effortless, on-brand shopping experiences across multiple channels and devices, and that exceed the expectations of today's online consumer.

    Ask Me About

    Content Management
    Conversion optimization
    Customer and site experience
    eCommerce platforms
    eCommerce strategy
    Product management
    Site redesigns
    Usability testing
    User research and insights

    People I've Reported To

    People I've Worked With

    People Who've Reported to Me

    Where I've Worked

    Feb 2018 – Present

    Senior Director of Product Management and UX

    David Yurman
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    Dec 2015 – Feb 2018

    Director of User Experience

    David Yurman
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    Sep 2013 – Dec 2015

    Senior Manager of Site Experience

    philosophy / Coty Inc.
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    Jun 2010 – Sep 2013

    Senior Product Manager, Global Digital Center of Excellence

    Avon Products Inc.
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    Nov 2007 – Jun 2010

    Content and Merchandising Manager

    Avon Product Inc.
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    Oct 2005 – Nov 2006

    Director of Marketing, North America

    Jurlique Usa, Inc
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    May 2004 – Oct 2005

    Director of Special Events

    Christian Dior Parfums
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    Where I've Studied

    Masters, Cosmetics and Fragrance Marketing and Management

    Fashion Institute of Technology

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    Bachelors, English and Spanish

    Tufts University

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    Certificate, Product Management

    General Assembly

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    Ask Me for a Referral

    David Yurman

    In the Media

    Social Media