Develops the communications plan, writes and edits communications materials (e.g., publications, marketing materials, ads, scripts, special events, trade shows, meetings) and executes on the plan for each client.
Collaborate with sales teams to deeply understand selling processes and account nuances, identify lead generation opportunities, and serve as the voice of the intermediary to the broader marketing organization.
The right candidate will effectively lead a team of marketing professionals and contracted resources to develop and execute global marketing strategies designed to drive the company's growth and transition to business model.
Work collaboratively with business partners at various levels of organization to understand their goals and define strategies to address those goals (via digital, social and mobile, and content marketing).
Assist in developing and maintaining client relationships, as well as strategic pursuit of planning, stakeholder outreach, proposal development and project management execution for project delivery as may be warranted
Work closely with marketing segment directors to ensure marketing strategy and creative brief align with business objectives and with specialized marketing hubs to incorporate marketing best practices into work.