Director of Online Marketing jobs in Modesto, California (CA)

Own digital brand strategy by developing briefs, activation initiatives, and communication plans while earning the trust of brand team.

Observes and analyzes new trends and competitive activities to seek out innovative ways to build channel effectiveness and efficiency.

Selling Professional Services or new Development enhancements; developing relationships with the primary decision makers and business leaders within accounts.

Must possess strong presentation skills, especially in front of a group, with a high motivation to excel personally.

Participate in identifying optimal account target based on a brand's consumer target and positioning.

Develop and implement on-premise focused testing programs to identify business-building initiatives.

Acts as the liaison between Brand Marketing, Renaissance Consumer Direct teams and cross-functional groups to ensure project progress smoothly and maintain timelines and deliverables.

Maintains and improves the organization's competitive position via ad hoc projects such as brand acquisition, distributor changes, and personnel development.

Work cross-functionally to drive delivery of the OGSTM's, embedding initiatives required in supporting functions; develop and execute strategies to achieve organizational goals; understand organization?s strengths & weaknesses; analyze market and competition; identify external threats and opportunities; and adapt strategy to changing conditions.

Create a club environment that facilitates the achievement of youth development outcomes.