Seeking Product Program Leader to plan, develop, and implement program and marketing strategies for fast paced, dynamic, and entrepreneurial organization that provides vehicle service contract programs covering standard maintenance, mechanical failures, roadside service, rental reimbursement, etc. for new and used vehicles
*** Monitor developing market trends, gather intelligence, drive cross business-unit initiative, and sustain business model innovation.
*** Identify key performance drivers and operating metrics in order to maximize Return On Investment of media efforts.
*** Direct the efforts of a dedicated staff working towards enhancing business development.
*** Plan, develop, and implement comprehensive programs and marketing strategies.
*** Conduct analysis to identify growth opportunities and program performance.
*** Continually refine process to enhance initiatives.
*** Set standards for ideas, development, execut
Valid through: 2020-5-19
$120K - $250K
14 days ago