$250K — $500K+*
Root Inc. is seeking a Vice President of Product Design to be the lead advocate in solving consumer needs through the product experience across our portfolio of products that define modern insurance. The person in this role will represent product design at the executive level, empower design across the organization, implement and guide strategic direction for the group, and continue to build on the great team of designers already at Root.
Based in Columbus, Ohio, this person will report into the Chief Brand Officer as part of the Brand & Customer Experience team.
As VP of Product Design, you will work closely with the broader executive leadership team to identify opportunities for the business, and work directly with the VP of Product to build the strategic and tactical roadmap against company objectives. Defining and analyzing A/B tests, qualitative research, and facilitating the design process are all key elements of the role. While a strong comfort with working in data-rich environments is necessary, you should also be capable of being decisive in the absence of data. You should be comfortable engaging in respectful debate about business-critical decisions.
In close partnership with the Product team, you will guide team direction, set context, and ensure design standards are upheld across initiatives. The ideal candidate is passionate about understanding and meeting customer needs. This role requires the ability to direct generative and conceptual research to best document and synthesize customer needs so they can be communicated across the company.
The VP of Product Design is responsible for supporting the product design team members, identifying opportunities for growth, and making sure they are set up for success. You should be comfortable coaching designers at all levels both in design and broader product thinking.
The ideal candidate is someone who is passionate about solving problems through a well-designed experience. Customer empathy is critical. You are comfortable with a fast-paced shipping cadence. You bias toward action, knowing that experimentation is more impactful than prolonged debate. You have a high command of visual design and can provide strong creative direction to your team to deliver on the promise our brand makes to our customers. You understand the power of a clear, compelling, and consistent brand across product experiences and new product extensions. You can position you and your team’s work well in presentations across the company. You are a thought leader with the ability to inspire a team of designers to be proactive innovators. Root values transparency, ease, and personalization throughout the product experience. The VP of Product Design is responsible for bringing these principles to life in every aspect of the product.
Valid through: 9/29/2020