VP Digital Marketing & Social Media


Virtual / Travel

Industry: Technology


8 - 10 years

Posted 16 days ago

Here's a sneak peek into your future:

Humantelligence (), a fast-growing and leading HR SaaS culture analytics and recruiting software platform that is looking for a strategic and hands-on tactical marketing leader with deep experience planning, executing, and managing sophisticated B2B digital marketing and B2C social media demand generation campaigns, to drive awareness, lead generation and revenue. We are actively searching for a progressive digital marketing thought leader who knows the A-to-Z of digital marketing and social media, can work autonomously, and take strategy and operationalize it within his/her functional area within a predefined annual budget.

In this highly visible role, as part of the management team you'll report directly to and learn significantly from our CEO who was voted a, "Global Top 40 HR Tech Influencer". You will manage multiple digital marketing and social media projects flawlessly to drive sales opportunities and make it rain. This is a rare, career-defining opportunity for a savvy modern marketer to lead all digital marketing initiatives, build the marketing team, while making a monumental impact, in an environment where your contributions matter and are noticed, for a pioneering SaaS HR technology platform that's well funded and poised for accelerated growth.

Adding to the great job, career track, and mission to help companies solve their culture and recruiting problems, you'll work remotely and collaborate cross functionally with our team who also works remotely and are fully distributed with presence in Miami (CEO, General Counsel), Silicon Valley (sales, customer success, alliances), LA (sales, finance/accounting), NY (CTO), and Bogota, Colombia (development team).

Now is the time to join our entrepreneurial, fast paced, and purpose-driven startup culture, while leveraging your deep digital marketing and social marketing experience to lead and execute the overall strategy and implementation of our corporate digital marketing initiatives as our VP Digital Marketing and Social Media. This is a new role, and we are looking to you as a digital marketing subject expert and will be enabled to establish our corporate digital marketing processes and build a best in class marketing department.

Learn more about what we do? (4 min Animation Video):


As our VP Digital Marketing and Social Media, you're a subject matter expert with deep experience creating and executing high impact B2B digital marketing strategies and ongoing demand generation campaigns through a variety of digital marketing tactics including:

  • Digital Marketing: You breathe, eat and live all things B2B digital marketing and are skilled at leveraging various channels including, PPC/landing page creation, content marketing, buyer personas, content journey mapping, effective drip emails, and data analytics to optimize campaign results.
  • Social Media Marketing: Proven experience planning, launching, and managing impactful B2B/B2C campaigns on a variety of social media platforms including; FB, LI, Twitter and YouTube.
  • Additional Marketing: Planning and hosting monthly launch-and-learn webinars, Event and conference management, plus PR.
  • Other tasks that all executive team members are asked to do from time to time, of course. This is a day in the life of a start-up.

To be successful in this role, you have:

  • 8-10 years of software / SaaS digital marketing experience, ideally in HR/ HCM vertical. ERP, CRM, or other software verticals are fine, too.
  • 8 -15 years B2B inbound digital marketing experience in a leadership capacity, preferably with deep experience creating and launching successful lead gen campaigns.
  • 2-4 years of start-up, or small- to mid-size company experience that experienced growth under your marketing leadership or presence, a must.
  • Savvy writing and communication skills, with a proven ability to create superior digital and social marketing content and repurpose to increase awareness, inbound lead generation and drive revenue.
  • You're a self-starter who likes to build an organization and structure around multi-channelprocesses, to move the masses and thrives in a fast-paced, entrepreneurial environment and can effectively lead cross-functional teams.
  • Comfortable working remotely from a home-based office and collaborating cross functionally.
  • Ability to manage multiple projects simultaneously and work against tight deadlines.
  • Exceptional communication and presentation skills.
  • Analytical and strategic thinker, with a creative outlook, entrepreneurial spirit and high energy.
  • An interest and basic understanding of human resources, human capital management, culture at organizations, recruiting challenges, and leadership and talent development.
  • A burning passion to give back to the world and help every young person on the planet find meaning and purpose earlier in life, leading to a happier planet, less unemployment, and millennials working for more than 1.3 years on a job.

Are you ready to embrace your future?

By joining our industry leading team, you'll be better off by learning from and collaborating with established industry leaders and will utilize your digital marketing thought leadership to be a difference maker and leader in a high growth HR SaaS company where your contributions matter and are noticed.

This is truly a unique transformational career opportunity for you to bring your A Game and make a monumental impact in our continued growth by leveraging your digital marketing and social media expertise while influencing the corporate HR culture conversation and help individuals find meaning and purpose in their professional and personal lives through our platform.

If you're willing to put in the effort, we are offering a unique career opportunity with unlimited career mobility, where you'll provide strategic vision, creative inspiration and thought leadership for corporate digital marketing and social media objectives, in a growing company that's on the rise.

What's in It for me?

  • Highly competitive base salary plus generous initial equity offering. Additional performance equity for hitting B2B revenue benchmarks and B2C Consumer app benchmarks/milestones.
  • Leadership opportunity to collaborate with respected thought leaders in a fast paced, dynamic culture putting in best-of-breed digital marketing and social media programs and processes.
  • Work remotely from a home-based office.
  • High visibility role with the ability to make an immediate impact on the future growth of our company.
  • Accessible and open-minded leadership, ability to learn from very successful CEO.
  • Opportunity to be known for getting our free consumer mobile product to everyone in the world who is in high school or college, and eventually to everyone with a resume – or 4B users – putting Humantelligence in the company of Google, Apple, LinkedIn, and Twitter in terms of ubiquity.

About Us:

Humantelligence () is the leading cloud-based culture analytics and recruiting platform that solves today's top workforce challenges with the most advanced patented technology leveraging behavioral science and Artificial Intelligence to improve key talent management areas like recruiting, hiring, culture alignment, employee engagement and employee turnover. With the most advanced recruiting assessment solution, TalentFit, companies are able to significantly streamline the recruiting process by up to 30%, eliminate "subjectivity" of phone and video screens, and hire for predictive performance by measuring not only an individual's behaviors, motivators, and ideal work styles, but also analyzing and aggregating that data into an accurate snapshot of Team, Group or Divisional culture resulting in high-performing organizations.

Our technology and services help leaders at every level to get the most from their people and teams. Organizations of all sizes around the world use Humantelligence to:

  • Improve your recruiting/hiring effectiveness - Hire for Culture Fit
  • Streamline recruiting process and Foster a purpose-driven culture aligned with your business objectives.

Our CEO, Juan Luis Betancourt was recently voted a "Global Top 40 HR Tech Influencer". Juan is the former CEO of a $200M retailer, early employee at Siebel Systems when it grew from 200 to 12,000 employees in one year, and $20M to $2.8B in two years, recognized as the CMO/Strategic visionary who turned around Puma globally in 1997, was a partner at Heidrick & Struggles and Korn/Ferry, began his career at top management company, Procter & Gamble, and has BA from Harvard and MBA from Wharton.