PLEASE READ, TO NOTE: Studio71 is a subsidiary of Fixated. As such, compensation structures, benefits, and employment policies may differ from those offered by our parent company or its other subsidiaries. Specific details regarding compensation, benefits, and other employment terms will be provided during the interview and offer process and are tailored to Studio71 operations.
Key Responsibilities: Strategy & Revenue Ownership
- Define and execute the go-to-market ad sales strategy across all owned & operated pages and properties
- Build the monetization model end-to-end: pricing, packaging, rate cards, media kits, and sponsorship tiers for O&O inventory
- Identify new revenue opportunities-sponsorships, branded content, custom ad products-and develop programs to capture them
- Set quarterly and annual revenue targets; own the forecast and report performance to leadership
- Stay on top of market trends, competitive landscape, and advertiser needs to continuously evolve the sales strategy
Selling & Closing
- Own the full sales cycle from prospecting and pitching to negotiation and close
- Build and maintain a robust pipeline of brand and agency relationships, tracked rigorously in CRM
- Develop and deliver compelling sales presentations backed by audience data, site analytics, and performance metrics
- Negotiate contracts, insertion orders, and custom programs that maximize revenue while delivering value to advertisers
- Hit or exceed monthly, quarterly, and annual bookings targets-this role is measured on dollars closed
Cross-Functional Collaboration
- Partner with content, product, and creative teams to develop compelling ad products and branded content opportunities on our pages
- Work with ad operations to ensure seamless campaign execution, delivery tracking, and optimization
- Collaborate with analytics/data teams to build advertiser-facing reporting, case studies, and proof-of-performance materials
- Provide market feedback to product and editorial teams to inform roadmap and content strategy
Team & Growth
- Serve as the founding sales hire with a clear path to building and leading a team as revenue scales
- Establish repeatable sales processes, playbooks, and infrastructure for a growing sales org
- Track and manage the advertiser pipeline to inform and exceed business goals
- Mentor and develop junior sales hires as the team expands
Qualifications and Requirements: - Bachelor's degree in business marketing, Communications, or related field
- Experience in creator economy, influencer marketing or media network environments
- 7+ years of experience in progressive sales within digital media, advertising, marketing or entertainment
- 5+ years of people leadership experience
- Strong networking of agency, brand, and media industry relationships
