Job Description

Current is a leading U.S. challenger bank serving people who have been overlooked by traditional banks and one of the fastest growing fintechs with over 2 million members. Headquartered in NYC, our results-driven environment enables us to build better products, grow faster and empowers everyone on our team to have an impact on our business and our mission to improve financial outcomes for our members.

ABOUT THE ROLE:

We're looking for a TV Media Manager to run customer acquisition campaigns across Linear TV, Streaming/OTT/Connected TV. The ideal candidate will have experience managing campaigns directly and as well as working with media and TV buying agencies. This role will be responsible for the day-to-day execution of campaigns as well as identifying new opportunities for growth. It’s critical that the TV Media Manager be able to run performance-oriented campaigns that are effectively tied to company KPIs, while also delivering on our brand strategy. The ideal candidate is a self-starter who is solutions-oriented, thinks creatively, enjoys fast-paced work and is motivated by success.

REQUIREMENTS:

5+ years of media buying experience, including 2+ years of hands-on experience running campaigns on Television for a direct to consumer brand.
Strong analytical skills; must be proficient in analyzing and interpreting data from third parties and adapt to using custom internal tools.
Demonstrated ability to develop creative campaigns that uniquely relate to a target audience
Strong copywriting skills with the demonstrated storytelling ability delivering relevant brand messaging.

BONUS:

Experience running campaigns across other offline media channels, such as Radio, Streaming Audio, Direct Mail, Out of Home, etc.
Experience working with growth oriented business using multi-touch attribution models and/or Media Mix Modeling to understand the incremental effect of marketing campaigns

BENEFITS:

Competitive salary
Equity
Discretionary bonus program
Flexible vacation policy
Medical, Dental and Vision premiums covered at 100% for you and your dependents.
Commuter Benefits

Valid through: 1/19/2021