Tealium Digital Analytics Engineer


Austin, TX

Industry: Technology


8 - 10 years

Posted 180 days ago

  by    Anjali Thakur

This job is no longer available.

Job Responsibilities

*             Implement web analytics solutions on Tealium platform including testing and reporting. Serve as the "Tagging Implementation Expert" by evolving and managing the solution design reference documentation which outlines analytics variables, rules, and use cases across web properties and applications

*             Work with the peers of analytics engineers to create, manage, and enforce digital analytics tagging standards to ensure robust and consistent data is captured for analysis.

*             Develop and implement coding practices for site tagging and follow industry standards

*             Develop custom solutions using JavaScript with within the Tag Management System for tracking user behavior and send the data from Tealium to Google Analytics for building further analytics reports.

*             Implement Tealium tags in a way that is compliant with existing Google Tag Manager framework

*             Collaborate with multiple development teams to engineer and manage a digital data layer across Visa's various digital properties (websites and mobile)

*             Create best practices framework

*             Test and validate the implementation of Google Analytics, Tealium tagging changes throughout the development lifecycle


*             Total 8-10 years of experience in digital marketing analytics space

*             5+ years working with Tealium suite of products including Tealium iQ, Tealium Audience Stream, Tealium Event Stream, Tealium DB with an excellent understanding of digital analytics tagging best practices

*             5+ years experience in digital, ecommerce, web design, digital marketing, analytics or related field

*             4+ years experience working with digital tag manager tools such as Google Tag Manager, Tealium IQ, Adobe Dynamic Tag Manager, Ensighten