$100K - $110K(Ladders Estimates)
Morrisville, NC 27560
5 - 7 years
Posted 10 days ago
Are you looking for a high energy, strategic, and fast-paced position as a Strategic Product Marketing Manager? Join Relias, the company changing lives throughout the world by helping healthcare organizations improve their clinical outcomes!
Relias provides software and services to more than 10,000 healthcare organizations and providers, addressing the primary concerns of recruiting, retention, risk mitigation, compliance, and the move from fee for service to value-based reimbursements. In addition to unrivaled content, Relias offers pre-hire assessments and in-depth analytics that allows for the demonstration of skill and performance, resulting in better patient, resident and client outcomes, as well as better financial results. We are passionate about our product and our clients; what we deliver is truly something you can be proud to represent. Our clients think so, too – we proudly boast a retention rate close to 100%!
WHAT CAN RELIAS OFFER YOU?
As a Relias Strategic Product Marketing Manager, you are responsible for telling our product story in a way that resonates with potential buyers and existing customers.
This role is not about doing demos or presenting product features (although you should be able to demo our products and speak about their features at length). Rather, this role is the glue that binds our product strategy to the tactics we need to drive success in sales and marketing and to achieve results. You will be a product evangelist and will play an integral role in organizing and managing product launches.
You will know our competitors extensively: what they do today and what they plan to do in the future. You also know our buyers, including how they make their buying decisions. You back up strategic insights with market evidence and then use that knowledge to drive the development of positioning and messaging that resonates with buyers and empowers our sales channels to be successful.
You will collaborate with other members of our marketing team (Content, Demand Generation, and Digital) to develop innovative programs that drive demand. An attention to detail and eye for quality are critical to your success, along with an ability to grasp and present our product's value proposition in a way that resonates and clearly articulates how we solve our buyers' problems. You are obsessed with tracking performance, and have the data to prove what's working and what isn't.
In addition to the marketing team, you will regularly collaborate with product managers and sales channels; it's a balancing act that requires strong diplomatic skills, including knowing when to push back and when to dive in.
WHAT YOU'll BE DOING
YOU'VE GOT WHAT IT TAKES IF YOU HAVE/ARE:
Valid Through: 2019-11-5