This is a second level product management position. Assists in the direction of product management and marketing strategies and tactics for the ADC business. Assists in product management activities and business processes. Aids in the development of long-term strategic plans for the business and assists in the direction of resource allocations and product strategy. Provides direction and input to assigned sales channels relating to product support and/or product development activities. Serves as product expert with a high degree of market and competitive knowledge. Oversees execution of sales support activities relating to assigned products. Learns and has knowledge of the core product management and marketing responsibilities and business processes. Manages relationships across functions to ensure optimal outcome for brand. Responsible for analysis, planning, and implementation of tactical programs. Serve as primary contact for other functional groups (developers, designers, quality, regulatory, project leadership.) Reports directly into Digital Platform Product Manager Main Responsibilities
Manages multiple core product management responsibilities and business processes.
Identifies problems and conceptualizes solutions using creativity and innovation.
Responsible for analysis, planning, implementation of tactical programs.
Champions product and brand both internally and externally.
Learns and has knowledge of the core product management and marketing responsibilities and business processes.
Working knowledge of market analysis and planning process to implement tactics of brand plan.
Understands resource allocation process to effectively track projects.
Understands role of functions and their interaction with product team.
Project management (how to execute projects and who to work with).
Time management (prioritizes among multiple projects).
Communicates with ad agency, setting clear direction.
Understands product, therapeutic area and consumer.
Serve as primary contact for other functional groups (developers, designers, quality, regulatory, project leadership).
Annual planning process, including working with Finance and brand management, and making senior level presentations Achieve sales goal Follow up with field sales requests and needs.
Bachelor’s Degree with at least 4 years’ experience, with at least two years’ experience in marketing or product management, or MBA with 3 years of related experience. Previous medical sales and/or marketing experience would be helpful but not 100 necessary. 4 years’ sales/mkting background preferred Also critical for success: Excellent oral and written communication skills (including presentation and listening skills) High energy level and positive attitude; confidence Integrity and professionalism Initiative and self motivation; strong work ethic Career ambition Organizational skills and attention to detail Strong problem solving skills Leadership and team orientation; ability to work others; ability to work in a matrixed environment