Sr Mgr, Subscriber Forecasting

5 - 7 years experience  •  Telecommunications.

Salary depends on experience
Posted on 10/06/17
Stamford, CT
5 - 7 years experience
Salary depends on experience
Posted on 10/06/17

The Senior Manager, Subscriber Forecasting manages the subscriber forecasting process within the Marketing department to ensure that goals, objectives and growth trends align with forecasted subscriber performance. Develop and execute an analytical framework that effectively measures subscriber performance throughout the marketing and sales pipeline as well as product life cycle.


  • Create and manage the forecast and budget process for marketing activity, customer activity, churn performance and ensure all procedures and activities comply with corporate guidelines.
  • Investigate marketing and subscriber performance to identify factors that drive performance. Describe reasons for variance to plan and identify potential levers to accelerate growth.
  • Work with cross functional teams to manage and present monthly, quarterly and yearly metrics on subscriber performance using Business Intelligence (BI) Analytics, Excel or other tools when required.
  • Provide customer activity analysis for all products including growth trending, migration trending and churn trending, etc.
  • Partner with marketing science team to identify market research and industry and competitive trends to leverage in the planning process and to explain marketing and customer trends.
  • Assist in ad hoc information and reporting requests from the business unit leaders.
  • Perform other duties as required by supervisor.

Skills/Abilities and Knowledge

  • Ability to read, write and speak the English language to communicate with others in a clear, straight-forward, and professional manner
  • Strong technical skills including Excel, PowerPoint, Word
  • Knowledge of budgets, subscriber reporting, systems and procedures
  • Knowledge of cable television products and services
  • Detailed and analytical - Understand numbers, data, the need for measurable processes; detail oriented; ability to project manage
  • Ability to translate detailed trends and statistics into executive-level reporting and presentations
  • Ability to develop models to analyze and interpret data, using business intelligence (BI)/analytics tool


  • Bachelor’s degree in Marketing, Statistics, Finance, Economics or related field

Related Work Experience

  • Modeling experience; 6+ years
  • Marketing/financial analysisexperience; 6+ years
  • Budget and forecasting preparation or related experience; 6+ years
  • Management experience; 3+ years

Skills/Abilities and Knowledge

  • Essbase and MicroStrategy
  • SQL
  • Technically astute – Proficient with database applications and writing complex queries against the data to effectively resolve problems


  • Office environment
  • Minimal travel might be required


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