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Sr Manager, Product Marketing in Lakeland, FL


Lakeland, FL 33801
7w ago



Brand Marketing & Management


5 - 7 years

Job Description


This position is responsible for the development and the execution of product marketing initiatives for WellDyneRx. It provides leadership and guidance to assure achievement of our marketing and sales goals with focus areas that include; product marketing, segment strategy, competitive analysis, service offering recommendations/ development, messaging/communications and support for sales training and product launches.

· Contribute to the development and execution of the overall WDRx strategic marketing plan

· Creation of marketing strategies that support product launches in a differentiated manner that reinforce the WDRx value prop.

· Tailor the strategic marketing plan to address individual market segment needs and oversee creation of collateral (decks, sell sheets, case studies) for each market segment, as needed

· Collaborate closely with the Product, Clinical, Sales and Client Services team to ensure deliverable are accurate, well-posi

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Valid through: 2020-2-21

About WellDyneRX

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