Sr Manager, Marketing Analytics & Operations

Priceline   •  

New York, NY

Industry: Technology

  •  

Less than 5 years

Posted 28 days ago

From search engine optimization to branding and promotions, our Marketing team is the expert at spreading the priceline message far and wide – capturing the hearts and imaginations of customers to get them to try our services, and keep them coming back for more.

As the Senior Manager, Marketing Analytics & Operations you will be responsible for getting priceline’s travel deals in front of billions of relevant searches each year on platforms like Google, Bing and Yahoo. You will be a leader on a highly collaborative SEM team, working with custom-built API tools and a swell of data, managing campaigns in a large-scale operation.

We manage hundreds of millions of keywords across multiple products like Flights, Cars, Hotels, Packages and Cruises so enjoying working with massive amounts of data is a must. We work at the cutting edge of online marketing and are thought leaders in our industry, frequently meeting with top product managers at Google, where we help guide product development.

Responsibilities:

  • SEM Campaign implementation & performance deep dives

  • Bidding & audience segmentation strategies

  • Execution of new ad features from the engines

  • Performance forecasting

  • Attribution modeling

  • Landing page testing

  • To be a thought leader on the team

  • To innovate in a competitive marketplace

Requirements:

  • A Bachelor’s Degree or higher in a relevant subject (e.g., marketing, math, economics)

  • 3+ years’ experience managing SEM campaigns

  • Comfort working with at least one of the following: SQL, R, Python, Tableau, advanced Excel

  • 2+ years’ experienceworking with large data sets

  • Excellent numerical reasoning

  • Intellectual curiosity and a passion for learning

  • Ability to communicate fluently in English

  • Demonstrated history of living the values important to priceline: Customer, Innovation, Team, Accountability and Trust. Unquestionable integrity and ethics.

  • (Nice to have) Relevant Master’s degree

  • (Nice to have) Experience managing people

  • (Nice to have) Travel industry experience

  • (Nice to have) Fluency in other languages, such as French, Spanish, German etc.

We offer:

  • Competitive salary & vacation time

  • A diverse, vibrant workforce

  • Exposure to the latest technologies

  • Mentorship throughout your career

  • Opportunities for advancement throughout the business

  • Exposure to senior leadership

  • Ability to take a good idea and run with it

Priceline is an equal opportunity employer in accordance with all applicable federal, state and local laws.

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