Job Description

What You’ll Do

We seek a collaborative and execution-oriented leader to lead the development of creative & content on the eCommerce Marketing team at PRUSA. This is a highly visible role that requires collaboration across customers, the eCommerce BU, the broader marketing organization. You will be successful in this role if you are energized by navigating matrixed-environments and driving content innovation.

The Role

Lead Creative & Content for the channel: develop strategic framework for content development working in close partnership with members of the eCommerce BU as well as the broader marketing/creative organization
Design PRUSA’s approach to conversion-driving creative that delivers brand continuity while meeting business goals and wire through the organization
Serve as a conversion content thought leader to the eCommerce BU and broader creative organization
Lead the development and adoption of creative processes that support efficient production and delivery of best in class assets to the business
Consistently seek opportunities for conversion optimization through testing and adapting assets for eCommerce channels
Act as primary POC across internal and external Creative teams to drive consistency and cohesion across creative assets
Stay ahead of best in class content trends and practices to ensure we are at the forefront of content excellence

Team Leadership

Recruit, manage & mentor a team of creative and content experts
Engage & upskill a dedicated community of collaborators within the broader organization
Serve as a highly visible digital creative expert to the marketing organization and eComm Leadership Team

Culture Cultivation

Shape the team culture and continuously ensure we navigate the right balance of being integrated vs. incubated
Lead / participate in 1+ ‘org’ initiative

What You Bring

Capabilities & Orientations

A team-first mentality – We will go farthest when we go together
Excellent stakeholder management – This role requires the ability to prioritize, negotiate, and partner with a variety of internal and external stakeholders across levels
Extreme execution focus – Success will be measured by your ability to deliver timely and best in class execution in a fast-paced and high-volume environment
Strong organization and time management skills – This role will need to manage across many competing priorities and have a high degree of flexibility
Natural intellectual curiosity – Passionate about content and continuous upskilling on industry, trends, and tools
Eagerness to operate within a dynamic & evolving environment – Choices and priorities today may become obsolete tomorrow as the market transforms. The ability to not just adapt but thrive in such an environment is critical
Strong entrepreneurial spirit – Initiative-taking and a “no task too small” mentality are core parts of our DNA!

Experience & Education

Bachelor’s Degree – all background encouraged
10+ years experience
Required: Brand Marketing / Content experience; Team Management
Preferred: CPG / Retail experience and Graphic Design

Valid through: 3/12/2021

About Pernod Ricard

Pernod Ricard is a French company that produces alcoholic beverages. The company's eponymous products, Pernod Anise and Ricard Pastis, are both anise-flavoured pastis apéritifs and are often referred to simply as Pernod or Ricard. The company also produces several other types of pastis. It is the world’s second-largest wine and spirits seller. After the banning of absinthe, Pernod Ricard was created from the Pernod Fils company, which had produced absinthe. Pernod Ricard owned the distilled beverage division of the former corporation Seagram until 2006, along with many other holdings. In 2005, the company acquired a British-based competitor, Allied Domecq PLC. In 2008, Pernod Ricard announced its acquisition of Swedish-based V&S Group, which produces Absolut Vodka. In 2013, Pernod Ricard joined leading alcohol producers as part of a producers' commitments to reducing harmful drinking. As of 2015, India is the company's third largest market by value. In December 2018, Elliott Management Corporation purchased a 2.5% stake in Pernod Ricard. According to the NGO Alliance Anticorrida, Pernod Ricard was the major funder of bullfighting in France, financing bullfighting clubs and sponsoring corridas despite the opposition of a majority of French citizens to blood sports. In 2020, Pernod Ricard ended the association with bullfighting clubs.

Total Jobs:

Total Experts:

Average Pay:

$170,379

Total value of jobs:

$13,460,000

% Masters:

44%