Sr. Manager, Commercial Marketing

Danaher   •  

Brea, CA

11 - 15 years

Posted 268 days ago

This job is no longer available.

Job ID: BEC009035

About Us

Beckman Coulter develops, manufactures and markets products that simplify, automate and innovate complex biomedical testing. Our diagnostic systems, found in hospitals and other critical care settings around the world, produce information used by physicians to diagnose disease, make treatment decisions and monitor patients. Scientists use our life science research instruments to study complex biological problems including causes of disease and potential new therapies or drugs. More than 275,000 Beckman Coulter systems operate in both diagnostics and life sciences laboratories on all seven continents. For 80 years, our products have been making a difference in peoples’ lives by improving the productivity of medical professionals and scientists, supplying critical information for improving patient health and reducing the cost of care.
Beckman Coulter offers a broad array of comprehensive, competitive benefit programs that add value to associates' and their families' lives. Whether it's a health care program or paid time off, our programs contribute to life beyond the job. Check out our benefits. We think you'll like what you see.
If you believe your education and experience are in line with the position description and qualifications referred to above, and are motivated, energetic, and looking for a new and exciting opportunity, please submit your resume online at the URL below or at www.beckmancoulter.com.
Beckman Coulter is an equal opportunity employer.  We evaluate qualified applicants without regard to race, color, national origin, religion, gender, age, marital status, disability, veteran status, sexual orientation, gender identity, or any other characteristic protected by law.


Description

The Sr. Manager, NACO (North American Commercial Ops) Partnerships and Evidence Development is responsible for development and dissemination of the scientific, technical, and financial evidence in support of Beckman Coulter’s value proposition to laboratory customers. Through partnerships with customers, NACO Sales, and multiple teams across Beckman Coulter and Danaher Diagnostics organizations, Sr. Manager maximizes the impact of the generated data on competitive wins and customer retention in North America.    Essential Functions: Leads development of evidence on the impact of Beckman Coulter products and services on laboratory clinical and operational performance. Generates case studies, publications, competitive tools, and other communication vehicles to disseminate the results. Partners with NACO Sales team to identify collaborative opportunities with laboratory customers. Executes collaborative engagements from contracting to content development and publication.Partners with Clinical Affairs, Scientific Affairs and Health Economics and Reimbursement teams to build educational and competitive tools for marketing campaigns and individual selling opportunities. Supports National Accounts and IDN Sales teams. Supports implementation of the tactical marketing programs, including sponsored symposia, user groups, etc. Acts as a resource for VIP program. Additional duties as required. 



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Qualifications

Bachelor’s degree in field with 14+ years exp. OR Master’s degree in field with 12+ years exp. OR  Doctoral degree in field with 9+ years exp.Working knowledge of the N. America diagnostics market and experience with the sales cycle for capital equipment (instruments, reagents, service, interfaces, automation) is highly desirable. Experience in Laboratory Medicine, Clinical or Anatomic Pathology and diagnostic Hematology is preferred.Demonstrated experience with commercialization of mature and new products, development and execution of product launches, including messaging, positioning, pricing, sales materials, sales training, communication plans. Demonstrated history of partnership with Sales Leadership and Field Sales organizations.Good understanding of North American Healthcare market and reimbursement environments, ability to develop and market clinical and economic value propositions for medical technology.Ability to achieve results in large, global, matrixed organizations and to work cross departmentally to achieve company strategic vision outside of core product line. High energy, “roll-up-their-sleeves” self-starter with bias for action and sense of urgency. Emotional maturity and ability to create change in rapidly evolving environment.Strong interpersonal skills and communications style appropriate on multiple levels of organization.